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Michael T. Hannan
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Chapters in this book
- Frontmatter i
- Contents v
- Preface vii
- Acknowledgments xi
- CHAPTER ONE Genres and Market Identities 1
- CHAPTER TWO Barolo and Barbaresco 23
- CHAPTER THREE The Barolo Wars 39
- CHAPTER FOUR Mobilization of Collective Market Identities 61
- CHAPTER FIVE Genre Spanning, Ambiguity, and Valuation 91
- CHAPTER SIX Brunello di Montalcino 109
- CHAPTER SEVEN Tradition, Modernity, and the Scandal 125
- CHAPTER EIGHT Alsace 141
- CHAPTER NINE Biodynamic and Organic Winemaking 157
- CHAPTER TEN Why Biodynamics? Category Signals and Audience Response 173
- CHAPTER ELEVEN Community Structure, Social Movements, and Market Identities 197
- CHAPTER TWELVE Coda 219
- Appendix: Data Sources 229
- Notes 237
- Bibliography 249
- Index 257
Chapters in this book
- Frontmatter i
- Contents v
- Preface vii
- Acknowledgments xi
- CHAPTER ONE Genres and Market Identities 1
- CHAPTER TWO Barolo and Barbaresco 23
- CHAPTER THREE The Barolo Wars 39
- CHAPTER FOUR Mobilization of Collective Market Identities 61
- CHAPTER FIVE Genre Spanning, Ambiguity, and Valuation 91
- CHAPTER SIX Brunello di Montalcino 109
- CHAPTER SEVEN Tradition, Modernity, and the Scandal 125
- CHAPTER EIGHT Alsace 141
- CHAPTER NINE Biodynamic and Organic Winemaking 157
- CHAPTER TEN Why Biodynamics? Category Signals and Audience Response 173
- CHAPTER ELEVEN Community Structure, Social Movements, and Market Identities 197
- CHAPTER TWELVE Coda 219
- Appendix: Data Sources 229
- Notes 237
- Bibliography 249
- Index 257