Book
Licensed
Unlicensed
Requires Authentication
Radio Advertising for Retailers
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C. H. Sandage
Language:
English
Published/Copyright:
1945
Topics
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Publicly Available Download PDF |
i |
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v |
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vii |
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ix |
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xiii |
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PART I. INTRODUCTION AND SUMMARY
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3 |
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8 |
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PART II. RADIO AS A LOCAL ADVERTISING MEDIUM
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25 |
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57 |
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75 |
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90 |
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PART III. GUIDES FOR EFFECTIVE RADIO USE
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125 |
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152 |
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179 |
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192 |
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208 |
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227 |
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PART IV. RADIO AS A REGIONAL ADVERTISING MEDIUM
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245 |
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273 |
Publishing information
Pages and Images/Illustrations in book
eBook published on:
April 7, 2014
eBook ISBN:
9780674864757
Edition:
2nd printing 1946. Reprint 2014
Pages and Images/Illustrations in book
Front matter:
15
Main content:
280
Illustrations:
39
eBook ISBN:
9780674864757
Audience(s) for this book
Professional and scholarly;
