A decade after the first edition of this book established itself as one of the major books that covered the nature of the demand for tourism, and the implications of that demand, this second edition represents a significant updating of material that reflects contemporary thinking.

Chris Ryan is Professor in Tourism at the University of Waikato and edits the journals Tourism Management and Tourism Management Perspectives. His main research interests are the impacts of tourism, research methods in tourism, tourism management and the environment and tourist behaviour and motives.

Chris Ryan is Professor of Tourism at the University of Waikato, New Zealand.  He is editor of Tourism Management, a member of the International Academy for the Study of Tourism, and has taught in New Zealand, Australia, the United Kingdom and Canada. As an active researcher, his published material numbers over 200 papers, articles and books. In 1999 one of his papers was awarded an Anbar rating for excellence. At a governmental level Chris has worked on various committees and at the time of publication was a member of the New Zealand Ministry of Tourism’s Special Project Committee on dissemination of research and statistics.