Book
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Marketing
Grundlagen mit Fallstudien
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Kerstin Stender-Monhemius
Language:
German
Published/Copyright:
2002
About this book
Das Lehrwerk ist die konzeptionelle und pragmatische Grundlagenlektüre für das Fach Marketing an Fachhochschulen und Universitäten sowie eine Einführung für Praktiker des Marketing und des Vertriebs.
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Publishing information
Pages and Images/Illustrations in book
eBook published on:
October 1, 2010
eBook ISBN:
9783486700732
Hardcover published on:
February 27, 2002
Hardcover ISBN:
9783486259254
Pages and Images/Illustrations in book
Safety & product resources
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Manufacturer information:
Walter de Gruyter GmbH
Genthiner Straße 13
10785 Berlin
productsafety@degruyterbrill.com
