Abstract
This paper investigates the historical evolution of public English textbook content within China’s Higher Vocational Education (HVE) system from approximately 1993 to 2023, viewed through the lens of curriculum standards reform. Textbooks, as primary carriers of curriculum intentions, play a crucial role in vocational talent cultivation, yet systematic diachronic studies linking their content evolution to specific standard reforms remain scarce. Employing historical research, content analysis based on a multi-dimensional framework (including guiding ideology, themes, language skills, vocational elements, nurturing functions, and task design), and comparative methods, this study analyzes representative HVE public English textbooks across four distinct periods defined by key national curriculum standard documents (promulgated in 1993, 2000, 2012, and 2021). The findings reveal a clear evolutionary trajectory: an initial focus on foundational skills and preliminary application shifted towards quality-oriented education and knowledge updates, then strongly emphasized vocational competence, and most recently moved towards a competence-based orientation integrating nurturing functions, international perspectives, and digital literacy. The analysis demonstrates that curriculum standards have served as the primary driving force shaping textbook content, while also reflecting the interplay of broader policy shifts, socio-economic demands, and evolving pedagogical theories. This research contributes a systematic historical perspective on Chinese HVE English textbook development, offering insights for current curriculum and materials design, policy implementation feedback, and providing a valuable case study for international comparison in vocational education.
1 Introduction
In the contemporary era shaped by accelerating globalization and technological revolution, Vocational Education and Training (VET) is increasingly recognized worldwide as a cornerstone for cultivating high-quality technical and skilled talent, promoting socio-economic development, and enhancing national competitiveness. The Chinese government places significant emphasis on VET development, particularly HVE, striving to build a high-quality, modern HVE system with unique Chinese characteristics. Within this system, English, as a global lingua franca and vital communication tool, plays a multi-faceted role in talent development. Its function extends beyond foundational language skills training to encompass enhancing students’ vocational communication abilities, intercultural communicative competence, capacity for sustainable development, and even fulfilling the fundamental task of fostering virtue and nurturing talents (often termed lide shuren in Chinese educational discourse).
Textbooks, serving as the primary medium for embodying curriculum objectives, content, and pedagogical methods, form a critical bridge connecting educational policy with classroom practice. Their quality directly impacts the effectiveness of talent cultivation. Consequently, the development and evolution of HVE English textbooks must not only keep pace with the times and align with industry demands but also adhere to the macro-guidance of national educational principles and, crucially, curriculum standards. As official stipulations by national or authoritative educational bodies defining the knowledge, skills, competency goals, and content for specific educational stages and subjects, curriculum standards provide the basic framework for teaching activities and expected outcomes. They also constitute the foundation for measuring educational effectiveness and implementing educational accountability. These standards are a concentrated reflection of national educational will and contemporary talent development philosophies, profoundly influencing the direction and quality of educational practices within a country or region.
Reviewing the past three decades (approximately 1993–2023), the formulation and reform of curriculum standards for HVE English in China have undergone critical stages of development, marking significant transformations in educational goals and content. Since the State Education Commission (SEC) promulgated the first guiding document, the “Basic Requirements for General Higher Specialized English Curriculum Teaching” (hereafter referred to as the 1993 Basic Requirements) in 1993, the objectives and scope of HVE English education have continuously evolved. The 1993 Basic Requirements, responding to the contemporary need to strengthen higher specialized education and emphasize the application of theoretical knowledge and practical skills, initiated the standardization of the HVE English curriculum. Entering the 21st century, the “Basic Requirements for English Curriculum Teaching in Higher Vocational and Higher Specialized Education (Trial)” (hereafter referred to as the 2000 Basic Requirements (Trial)), promulgated by the Higher Education Department, Ministry of Education (MOE) in 2000, aimed to implement the strategy of “Integrated Planning of Three Types of Education” (coordinated development and articulation among general education, vocational education, and adult education) and promote quality-oriented education, guiding textbook content towards incorporating new knowledge and technologies. Subsequently, with increasing national emphasis on enhancing the teaching quality of HVE, the “Teaching Requirements for Higher Vocational Education English Curriculum” (hereafter referred to as the 2012 Teaching Requirements), issued by the MOE’s Advisory Committee of Foreign Language Teaching in Vocational Education in 2012, further clarified the curriculum’s core orientation towards cultivating vocational competence. In the new era, against the backdrop of national directives to accelerate the construction of a modern VET system and leverage the foundational role of teaching standards, the Vocational Education Division, MOE promulgated the “Curriculum Standard for Higher Vocational Education Specialty English Courses (2021 Edition)” (hereafter referred to as the 2021 Curriculum Standard). This latest standard imbued HVE English education with richer nurturing functions (integrating moral and civic education) and new requirements for broader international perspectives. These four pivotal curriculum standard reforms clearly delineate the trajectory of HVE English in China, evolving from an emphasis on basic language training towards applied skills, then vocational competence, and finally progressing towards a modernized approach integrating competence, literacy, and holistic student development.
However, despite the significant guiding role of curriculum standards in textbook development, existing research lacks systematic and in-depth investigation into how HVE English textbook content has specifically responded to these four key standard reforms and what diachronic evolutionary characteristics and patterns have emerged. Current textbook research often concentrates on synchronic analyses of materials from specific periods, the construction of evaluation frameworks, or studies on usage effectiveness. Studies undertaking a historical perspective spanning three decades to closely link textbook content evolution with the iterative reforms of curriculum standards remain insufficient. A thorough understanding of this evolutionary process is crucial not only for revealing the mechanisms through which curriculum policy impacts textbook practice but also for providing valuable historical lessons for current and future textbook development.
Against this background, this study adopts a “curriculum standards perspective” to systematically analyze and map the evolutionary trajectory of public English textbook content in Chinese HVE from approximately 1993 to 2023. Specifically, the research addresses the following core questions:
What were the core requirements and reform orientations for HVE Public English teaching stipulated by the four key curriculum standards (the 1993 Basic Requirements, the 2000 Basic Requirements (Trial), the 2012 Teaching Requirements, and the 2021 Curriculum Standard)?
Under the context of these different standards, what specific evolutionary characteristics did the content of representative HVE Public English textbooks exhibit (e.g., in thematic selection, emphasis on language knowledge vs. skills, design of skills training, manifestation of vocational elements, integration of cultural and ideological elements)?
To what extent did the evolution of textbook content align with or respond to the requirements of the curriculum standard reforms? What are the main patterns and trends of this overall evolution?
The significance of this research is multi-faceted. Theoretically, it will deepen the understanding of how curriculum standards function as policy instruments influencing educational practice, particularly textbook content, providing a longitudinal empirical case study from China for VET curriculum history, textbook studies, and educational policy implementation research. Practically, the findings can offer historically informed references and insights for the current and future compilation, evaluation, selection, and pedagogical use of HVE English textbooks in China, while also providing feedback to policymakers regarding the effectiveness of standard implementation. Internationally, as one of the world’s largest vocational education systems, the systematic evolution of English textbooks in China under the strong guidance of national curriculum standards provides a unique and significant empirical case study for the global VET community regarding the interaction between large-scale, policy-driven curriculum and textbooks. Many countries worldwide also face common challenges such as balancing general language proficiency with specific vocational needs, integrating national culture and values into textbooks, and responding to digital transformation. This study’s analysis of China’s exploratory paths, phased achievements, and problems in addressing these challenges offers significant reference value and dialogue potential for other countries facing similar situations, especially developing nations. This in-depth exploration, grounded in Chinese practice, aims to contribute to the international knowledge base of VET curriculum theory and practice, and to promote mutual understanding and experience sharing among countries in the field of vocational foreign language education.
The remainder of this paper is structured as follows: Section 2 reviews relevant theories and literature concerning the relationship between curriculum standards and textbooks, textbook content analysis, and research on HVE English textbooks. Section 3 elaborates on the research design and methodology, including the periodization criteria, sample selection, and analytical framework. Section 4 presents the detailed analysis results of textbook content evolution across the four standard periods. Section 5 provides an in-depth discussion of the findings, analyzing driving forces, achievements, challenges, and implications. Section 6 concludes the paper by summarizing the main findings, acknowledging limitations, and suggesting directions for future research.
2 Literature Review
To systematically investigate the evolution of English textbook content in Chinese HVE from the perspective of curriculum standard reform, this study needs to be grounded in a comprehensive review of relevant theories and existing research. This section will unfold in three parts – discussing the relationship between curriculum standards and textbooks, theoretical perspectives and common dimensions of textbook content analysis, and related research on the development of HVE English textbooks in China – to clarify the theoretical foundation and academic positioning of this research.
2.1 The Importance of Curriculum Standards and Their Relationship with Textbooks
In modern education systems, curriculum standards have become core policy instruments for ensuring educational quality, promoting educational equity, and guiding educational reform, with their importance widely recognized globally (Null 2023). As official definitions by national or authoritative educational bodies regarding the knowledge, skills, competency goals, and content for specific educational stages and subjects, curriculum standards not only provide a basic framework and expected goals for teaching activities but also constitute the basis for measuring educational effectiveness and implementing educational accountability (Eden et al. 2024). They are a concentrated reflection of national educational will and contemporary talent development philosophies, profoundly influencing the direction and quality of educational practices within a country or region (Luo 2023).
Among the various objects influenced by curriculum standards, textbooks undoubtedly occupy a critically important position. It is widely acknowledged internationally that textbooks are the primary carriers of curriculum standards and the most direct curriculum resource in teaching practice (Apple 2021). They transform abstract curriculum goals and content requirements into concrete learning materials and activity sequences usable by teachers and students, serving as a key bridge connecting the “intended curriculum” (represented by standards) and the “implemented curriculum” (what actually happens in the classroom) (Priestley et al. 2021). Therefore, whether textbooks can accurately and effectively embody the spirit and requirements of curriculum standards directly relates to the achievement of curriculum goals and the actual effect of educational reforms. The quality, structural arrangement, and value orientation of textbook content significantly shape students’ learning experiences and teachers’ pedagogical behaviors (Ye 2022).
Given this core relationship between curriculum standards and textbooks, the alignment, consistency, or fidelity between the two has naturally become a persistent focus of international research in curriculum and textbook studies (Priestley et al. 2022). A large body of international research investigates the extent to which textbook content reflects the requirements of corresponding curriculum standards across different countries and subject areas. However, research findings often reveal significant discrepancies or gaps between the “intended curriculum” and the “curriculum-in-the-textbook” (Schmidt et al. 2022). For instance, some studies find that textbook content may lag behind standard updates (Zhao et al. 2023), or inadequately reflects certain requirements of the standards, such as the cultivation of higher-order thinking skills or inquiry-based learning (Wang et al. 2024). The reasons attributed to this inconsistency are multi-faceted, including ambiguity in the standards themselves, discrepancies in interpretation by textbook authors or publishers, market factor interference, limitations of the textbook development cycle, and the lack of effective coordination and review mechanisms (Supriani et al. 2022). Consequently, empirical research on the consistency between curriculum standards and textbooks is crucial not only for diagnosing the on-the-ground implementation status of curriculum policies within specific educational systems but also for providing vital evidence to optimize curriculum standard design, improve textbook development processes, and enhance the effectiveness of curriculum implementation. Understanding the universality and specific manifestations of this consistency issue globally provides necessary international context for examining the specific situation in China within this study.
2.2 Theoretical Perspectives and Common Dimensions of Textbook Content Analysis
Textbook content analysis, as a core method in textbook research, aims to reveal the intrinsic characteristics and potential impacts of textbooks through systematic investigation (Smolarek and Luke 2023). Academia has developed methods and dimensions for analyzing textbook content from various theoretical perspectives. For example, based on linguistic theory, researchers often focus on vocabulary frequency and distribution, grammatical structure complexity, discourse types and cohesion devices, and language authenticity within textbooks (Flowerdew 2023). Grounded in Second Language Acquisition (SLA) theory, analysis frequently centers on the comprehensibility of language input, the design of output activities, methods of skills integration (such as the balance and combination of listening, speaking, reading, writing, and translation), and adherence to cognitive principles (like difficulty gradients) (Brown and Lee 2025). Sociocultural theory perspectives draw attention to the presentation of culture in textbooks (target language culture vs. native culture), the presence of stereotypes or biases, the cultivation of intercultural communication competence, and the transmission of hidden ideologies or values (Risager 2023). Instructional design theory guides researchers to examine task types (e.g., Pushed Output, TBLT), activity sequences, learner-centeredness, cognitive engagement levels, and technology integration within textbooks (Smith and González-Lloret 2021). Furthermore, for vocational education textbooks, analytical dimensions often require special attention to vocational elements, such as industry background knowledge, workplace scenario simulation, features of English for Specific Purposes (ESP), and the integration of professional qualities (Zeng 2024). Commonly used content analysis or evaluation frameworks in existing research (such as the classic checklists proposed by Cunningsworth, Hutchinson & Waters, which, though focused on evaluation, also encompass content analysis dimensions) often synthesize multiple perspectives mentioned above, providing a foundation for systematically evaluating and understanding textbooks (Tomlinson 2023). This study will build upon these theoretical perspectives and common analytical dimensions to construct a specific analysis framework tailored to its research objectives (see Section 3.4).
2.3 Related Research on the Development of HVE English Textbooks in China
Chinese scholars have accumulated considerable achievements in English textbook research, particularly in the fields of basic education and general higher education. Although research focusing on HVE English textbooks is increasingly growing, it exhibits certain focal characteristics. Existing research pays the most attention to the textbook compilation stage. A large volume of literature discusses the principles HVE English textbooks should follow (e.g., vocational relevance, practicality, applicability), core concepts (e.g., task-based teaching, needs analysis, industry-education integration), specific content selection (e.g., strategies for integrating industry English, development paths for school-based textbooks), and issues concerning the construction and integration of digital teaching resources (Wang et al. 2023; Yang 2023; Wei 2023). Secondly, textbook evaluation research constitutes another significant area. Scholars either adopt established international evaluation models or attempt to construct localized evaluation indicator systems to analyze various HVE English textbooks available on the market, examining their strengths, weaknesses, and alignment with curriculum standards. However, research also points out that current evaluation still faces challenges such as lack of unified standards and insufficient empirical evidence (Liu and Wen 2023; Jia 2022). Additionally, textbook usage research has received some attention. Related discussions involve how teachers understand and conduct “secondary development” of textbooks, how specific teaching strategies (e.g., multimedia assistance, ESP teaching models) can be effectively combined with textbook content, and how to better meet students’ usage needs. Nevertheless, research focusing on learners’ autonomous usage strategies remains relatively weak (Ren et al. 2023). Meanwhile, research at the textbook publishing level has explored the relevant policy environment, market status quo and problems, and trends in textbook publishing format transformation against the backdrop of the digital era (Li 2021).
Despite these multi-faceted research accumulations, as identified in the author’s prior literature review, significant gaps persist in the existing research: first, there is a scarcity of high-level research outcomes, and research efforts are scattered; second, research methodologies are often singular, lacking large-scale, long-term empirical analysis; third, research content lacks systematicity, particularly the absence of in-depth studies that systematically and diachronically link the evolution of textbook content with the successive reforms of curriculum standards. Most studies remain synchronic analyses of textbooks from a specific period or type, failing to clearly and comprehensively delineate the dynamic developmental trajectory of Chinese HVE English textbooks under the guidance of national curriculum policies and its underlying logic. Therefore, building upon the existing research foundation, this study focuses on “curriculum standard reform” as the key variable. Employing a combination of historical research and content analysis methods, it undertakes a systematic diachronic investigation of the content evolution of HVE public English textbooks over three decades. This approach aims to fill the gaps in existing research regarding historical depth and systematic correlation analysis, thereby providing a more solid research foundation for comprehensively understanding and promoting the high-quality development of HVE English textbooks in the new era.
3 Research Design and Methodology
To conduct an in-depth exploration of the evolutionary characteristics and patterns of public English textbook content in Chinese HVE from the perspective of curriculum standard reform, this study primarily adopts a qualitative research approach, integrating multiple specific research methods to ensure systematicity, historical perspective, and depth.
3.1 Research Methods
This study comprehensively employs the following research methods:
Literature Review Method: Systematically collecting and studying successive HVE public English curriculum standard documents, relevant national education policy documents, academic literature on textbook theory and content analysis, and existing research findings on HVE English textbooks. This provides the theoretical basis, policy context, and frame of reference for the current study.
Historical Research Method: Following a chronological thread, this method is used to delineate the promulgation background, core concepts, and main requirements of the four key curriculum standards since 1993, as well as the macro-environment for HVE and English language teaching development in corresponding periods. This constructs the diachronic analytical framework for textbook content evolution.
Content Analysis Method: This serves as the core method of the study. By constructing a systematic content analysis framework (see Section 3.4), representative textbook samples from different periods are subject to in-depth, detailed textual analysis to extract key content features, identify changing trends, and perform necessary quantitative statistics.
Comparative Research Method: This method involves, on one hand, diachronic comparison to analyze the main similarities and differences in textbook content across different standard periods, revealing evolutionary patterns. On the other hand, it involves synchronic comparison between textbook content from a specific period and the requirements of the corresponding curriculum standard to examine the degree of textbook responsiveness and potential gaps.
Case Study Method: Representative textbooks selected from each period are analyzed in depth as specific cases. This allows for a detailed presentation of the typical features and nuances of textbook content during that era, enhancing the persuasiveness of the research.
3.2 Definition of Research Period and Basis for Periodization
The temporal scope of this study is primarily set from 1993 to 2023, covering the four key reforms experienced by the curriculum standards for public English in Chinese HVE. The periodization strictly adheres to the official curriculum standard documents promulgated by national (or relevant Ministry of Education departments/steering committees) authorities that have exerted widespread influence:
Phase 1: Foundational and Standardization Exploration Period (Approx. 1993 – 1999): Starting with the promulgation of the “Basic Requirements for General Higher Specialized English Curriculum Teaching” by SEC in 1993.
Phase 2: Quality-Oriented Education and Knowledge Update Period (Approx. 2000 – 2011): Marked by the promulgation of the “Basic Requirements for English Curriculum Teaching in Higher Vocational and Higher Specialized Education (Trial)” by the Higher Education Department, MOE, in 2000.
Phase 3: Vocational Competence Strengthening Period (Approx. 2012 – 2020): Demarcated by the promulgation of the “Teaching Requirements for Higher Vocational Education English Curriculum” by the Advisory Committee of Foreign Language Teaching in Vocational Education, MOE, in 2012.
Phase 4: Nurturing Function and Modernization Orientation Period (Approx. 2021 – Present): Commencing with the promulgation of the “Curriculum Standard for Higher Vocational Education Specialty English Courses (2021 Edition)” by the Department of Vocational and Adult Education, MOE, in 2021.
This periodization method aims to clearly correspond the evolution of textbook content with the reform nodes of the curriculum standards, facilitating the examination of the interactive relationship between the two.
3.3 Textbook Sample Selection
To ensure the representativeness and validity of the research, this study employs a purposeful sampling strategy to select textbook samples. The main selection criteria include:
Authority and Representativeness: Priority is given to public English textbook series for HVE (specialty level) that were widely used, influential during the corresponding historical period, and particularly those listed as “National Planning Textbooks”.
Diachronic Coverage: Ensuring that at least 1 – 2 representative textbook series (including main coursebooks and important supplementary components) are selected for analysis from each of the four defined periods.
Accessibility: The selected textbook samples must be obtainable by the researcher in physical or reliable digital format for detailed analysis.
3.4 Content Analysis Framework
Based on the literature review and research objectives, this study constructs a content analysis framework comprising the following main dimensions to systematically examine the evolution of textbook content (see Table 1):
Content analysis framework for HVE public English textbooks.
Dimension | Focus/description | Indicators/examples |
---|---|---|
Reflection of guiding ideology & objectives | Alignment of stated philosophy, unit/module objectives with the spirit of the standard (basics, quality, competence, nurturing). | Clarity of objective statements, presence of standard keywords, consistency of philosophy in unit design. |
Content themes & material selection | Thematic scope (general/vocational), contemporary relevance, authenticity, interest level, ratio/presentation of Chinese/foreign cultures. | Ratio of vocational themes, use of authentic materials, analysis of cultural stereotypes, type/frequency of Chinese cultural elements. |
Emphasis on language knowledge & skills | Systematicity/difficulty of vocab/grammar; coverage, weight, evolution of L/S/R/W/T skills training methods. | Lexical difficulty level, grammar progression, stats on exercise quantity/type per skill, design of integrated skills practice. |
Integration of vocational elements | Ratio/presentation (explicit/implicit) of vocational scenarios, tasks, culture, terminology (ESP); integration with general English. | Authenticity of scenarios, density of industry terms, simulation level of tasks, ratio of explicit vocational modules. |
Nurturing function & ideological/political elements | Integration method/degree of values, ethics, craftsmanship, legal awareness, innovative thinking, Chinese culture, core socialist values. | Quantity of units/chapters with ideological themes, integration method (explicit/implicit), design of related exercises/discussion questions. |
Characteristics of task & activity design | Task types (mechanical/meaningful/communicative/project), activity forms (indiv/pair/group), cognitive complexity, fostering agency/cooperation. | Analysis of TBLT task features, ratio of cooperative activities, frequency of higher-order thinking tasks, integration of technology (QR codes, platform links). |
3.5 Analysis Procedure
The analysis procedure of this study will unfold systematically and stage-by-stage, following the principles of combining systematicity with a diachronic perspective. Firstly, the research will involve in-depth study and interpretation of the curriculum standard documents from the four key historical periods to precisely extract the core requirements, reform focuses, and expected talent cultivation goals for each stage, serving as the benchmark and reference point for subsequent analysis. On this basis, detailed coding sheets or analysis guides will be developed according to the content analysis framework constructed in Section 3.4, ensuring the systematicity and operability of the textbook content analysis. Secondly, the core phase involves meticulous textual reading and content coding of the representative textbook samples selected for each period (see Section 3.3). Key characteristic manifestations and relevant data across different analytical dimensions will be systematically recorded according to the framework, based on which the overall landscape and characteristics of textbook content for each historical period will be summarized. Subsequently, comparative research methods will be employed. On one hand, diachronic comparison across periods will be conducted to delineate the evolutionary paths, key change points, and development trends for each content dimension over the time series. On the other hand, the characteristics of textbook content will be synchronically compared against the requirements of the corresponding curriculum standard for that period. Furthermore, the analysis will focus on identifying the response patterns of textbook content evolution to curriculum standard reforms (e.g., lagging, synchronous, or exceeding) and explore the underlying reasons in conjunction with historical context and documentary evidence. Finally, through comprehensive integration and in-depth interpretation of the analysis results from the preceding steps, this study aims to ultimately form a systematic understanding of the patterns, characteristics, and the interactive relationship with curriculum standards concerning the evolution of public English textbook content in Chinese HVE during the entire study period (approx. 1993 – 2023).
4 Results and Analysis: Content Evolution Across Four Curriculum Standard Periods
This chapter aims to systematically present the specific evolutionary characteristics of public English textbook content in Chinese HVE across four distinct curriculum standard periods, drawing upon the previously outlined research methodology and analytical framework. The analysis integrates case studies of representative textbooks with the requirements stipulated by the corresponding standards.
4.1 The Era of Foundation and Standardization Exploration (Guided by the 1993 Basic Requirements)
4.1.1 Core Orientation of the 1993 Basic Requirements
In 1993, SEC promulgated the 1993 Basic Requirements, a landmark guiding document for English courses in China’s HVE sector. Responding to the spirit of the national “Opinions on Strengthening General Higher Specialized College Education Work”, it aimed to rectify the situation where HVE English teaching lacked unified norms and often simply replicated models from general high schools or undergraduate programs. Guided by the principle of “practicality first, sufficiency as the standard”, the core emphasis of the 1993 Basic Requirements was to “highlight practical application and strengthen the cultivation of practical language abilities”, particularly focusing on reading and translation skills. It stipulated that the teaching objective for the English course in general higher specialized colleges was “to enable students to master necessary and practical English language knowledge and skills, possess the preliminary ability to read and translate English materials related to their specialization, and lay a certain foundation for further improving their English application abilities”. This marked the beginning of HVE English courses seeking a distinct positioning from general higher education, initially establishing an application-oriented and practice-focused direction for standardization.
4.1.2 Main Characteristics of Textbook Content in This Period
Under the guidance of the 1993 Basic Requirements, public English textbooks for HVE during this period began to be systematically developed and standardized, exhibiting the following primary content characteristics:
Reflection of Guiding Ideology and Objectives: Textbook compilation goals started to clearly target the cultivation of students’ “preliminary” English application abilities, serving future “business activities” and “foreign-related affairs”. Compared to the previous situation lacking unified standards, textbooks began attempting to reflect the state’s initial specifications for HVE talent cultivation, emphasizing learning for application. However, the connotations of “application” and the focus of “practice” remained relatively broad and vaguely defined.
Content Themes and Material Selection: Regarding thematic selection, textbooks retained some general English content (e.g., daily life, social culture, customs) to meet the need for building a solid language foundation. Concurrently, initial attempts were made to introduce topics relevant to future work scenarios. For instance, a representative “Ninth Five-Year Plan” national planning textbook published in 1995 (hereafter referred to as “Textbook A”) included unit themes such as “International Trade” “Advertising and News” and “Computers and Multimedia” in its reading materials. At the same time, the selected topics were broad, covering fields like politics, economics, science and technology, finance management, and arts, aiming for general applicability across arts, sciences, and engineering disciplines. Material selection still predominantly relied on texts written or adapted by the compilers, with relatively limited authenticity and contextual complexity.
Emphasis on Language Knowledge and Skills: Given the proficiency levels of HVE students and the teaching conditions at the time, textbooks universally placed high importance on the systematic explanation and consolidation of foundational language knowledge (vocabulary, grammar), supplemented by numerous structural exercises. In terms of skills training, reading comprehension remained the primary focus; Textbook A centered on reading, featuring two texts of 400–500 words per unit, aimed at developing students’ information acquisition abilities. Writing and translation skills also received some attention, often focusing on applied genres (e.g., letters, notes) or simple business-related materials. For instance, a typical writing task in Textbook A was to compose a basic inquiry letter for a product price or to fill out a standard hotel registration form, directly reflecting the 1993 Basic Requirements’ goal of cultivating the “preliminary ability” to handle practical matters. Training in listening and speaking skills was relatively weak or employed simplistic formats. Overall, this reflected the 1993 Basic Requirements’ call to “strengthen basic skills training” and emphasize “application of theoretical knowledge”.
Integration of Vocational Elements: While exploring vocational relevance was a focus during this period, its manifestation in textbooks remained at a “nascent” or “generalized” stage. Textbook A, for example, contained some basic vocabulary, expressions, or dialogues related to common industries (e.g., foreign trade, tourism), but lacked depth and systematicity targeting specific occupational clusters. The cultivation of “practical ability” was largely embodied through simulating simple business operations or using functional language, rather than developing complex and specific comprehensive vocational competence.
Cultural and Ideological Content: Introductions to target language cultures were typically general and knowledge-based. The presentation of Chinese culture and the integration of ideological elements were seldom mentioned and not prominent, having yet to become a conscious focus of textbook compilation.
Characteristics of Task and Activity Design: Exercises and activities were predominantly designed for consolidating language knowledge and fostering imitative output, such as grammar fill-ins, sentence translation, pattern drills, and text rewriting. Activities reflecting “application” and “practice” included simulating simple dialogues, filling forms, and writing short applied texts. Overall, tasks lacked integration, authenticity, and communicativeness. Teacher-dominated, form-focused pedagogical models still prevailed in these textbooks.
Summary: Guided by the 1993 Basic Requirements, HVE public English textbooks successfully initiated the process of standardization, establishing a fundamental orientation that combined foundational language skills with preliminary application abilities. Textbook content began to move away from purely general English models, making initial attempts to integrate vocational elements and a practical orientation. However, in terms of the systematicity and depth of vocational content, as well as the communicativeness and task-based nature of activity design, textbooks remained in an exploratory, primary stage, laying the groundwork for subsequent reforms.
4.2 The Era of Quality-Oriented Education and Knowledge Update (Driven by the 2000 Basic Requirements)
4.2.1 Reform Focus of the 2000 Basic Requirements
Entering the new century, China’s accession to the WTO progressively improved its international engagement environment, providing students with increased opportunities for global interactions, particularly in cross-border employment. Simultaneously, in response to the strategic directive of “Integrated Planning of Three Types of Education” outlined in the national policy “Decisions on Deepening Educational Reform and Advancing Holistic Quality Education”, the Higher Education Department of MOE promulgated the 2000 Basic Requirements (Trial) in 2000. Compared with the 1993 version, these requirements reflected a stronger sense of the times and resonance with the concept of “quality-oriented education”. Its key focuses were: first, emphasizing that English teaching should “help students broaden their horizons and expand their knowledge”, pushing textbook content towards reflecting “new knowledge and new technologies in contemporary science, technology, economy, culture, and social development”; second, further clarifying the principle of “being primarily practical, sufficient for use, and application-oriented purpose”, adjusting the tendency to “neglect listening and speaking in favor of reading and translation”, requiring the strengthening of listening and speaking skills training, while continuing to emphasize cultivating students’ ability to use English to obtain professional information and conduct business communication. It required students to “be able to read and translate English materials related to their specialization with the help of a dictionary, and conduct simple oral and written communication in foreign-related interactions and business activities”. This signaled the beginning of a shift in HVE English education from purely emphasizing basics and preliminary application towards focusing more on enhancing learners’ comprehensive quality and updating their knowledge structure.
4.2.2 Evolutionary Characteristics of Textbook Content in This Period
Driven by the 2000 Basic Requirements (Trial), HVE public English textbooks during this period, building upon the achievements of the first stage, exhibited evolutionary trends towards expansion in breadth and deepening of practicality.
Reflection of Guiding Ideology and Objectives: Textbook compilation began to integrate the concept of “quality-oriented education,” focusing not only on language skills but also emphasizing the role of English learning in promoting students’ knowledge expansion and broadening horizons. While stressing practicality, cultivation objectives paid more attention to comprehensive communicative competence, diligently implementing the pedagogical ideas of “equal emphasis on listening, speaking, reading, writing, and translation” and “learning through use, combining learning with application”.
Content Themes and Material Selection: The range of textbook themes expanded significantly, with a marked increase in contemporary content reflecting modern scientific and technological developments (e.g., information technology, the Internet), globalization trends, and socio-economic changes. For example, in Textbook B, a representative “Tenth Five-Year Plan” textbook published in 2002, the scope of textual themes narrowed from comprehensive descriptions of social life to areas like shopping, food, weather, dining, business enterprises, product manufacturing, and e-commerce, demonstrating strong practicality and relevance to daily life. This thematic shift was a direct response to the 2000 Basic Requirements’ mandate to reflect “new knowledge and new technologies”, embedding language learning within contemporary socio-economic contexts. Structurally, this alignment was evident in the textbook’s architecture: analysis of Textbook B shows that nearly one-third of its units were dedicated to emerging business or technology topics like “E-commerce” and “The Internet Age”, quantitatively demonstrating the textbook’s effort to update its content. Simultaneously, the topics possessed contemporary relevance, reflecting current economic developments, such as environmental protection, changes in payment methods, food health, and product development, organically using language materials to facilitate learning in familiar and relatable contexts. Material selection began to incorporate more adapted textual materials with a degree of authenticity, such as news reports, popular science articles, and website information, reflecting the emphasis on “new knowledge and new technologies”. The integration of general English with vocationally relevant content became more flexible, attempting to embed vocational elements within broader social contexts.
Emphasis on Language Knowledge and Skills: While continuing to consolidate language foundations, the balance between knowledge explanation and skills training was adjusted. In accordance with the requirements for listening and speaking skills in the 2000 Basic Requirements, the proportion of listening and speaking training increased in Textbook B (the ratio of listening to reading texts adjusted from 1:5 in the 1995 Textbook A to 1:1). Training formats also became more diverse, including situational dialogues, listening comprehension tasks, and classroom discussions. Listening material types expanded beyond simple dialogues to include scripted plays, news interviews, and discussions. Furthermore, listening recordings utilized standard British English, recorded by native speakers. They featured voices of different ages and identities (e.g., children, workers, teachers), varied in speed according to content, and included background sounds, making the content appear highly realistic and close to real life. Reading, writing, and translation skills training focused more on information acquisition and practical expression, such as reading longer applied or technical texts with greater information density, and writing more complex emails or report summaries.
Integration of Vocational Elements: The “practicality” of textbooks was enhanced, with vocationally relevant content aligning more closely with social development and industry changes. Although highly systematic vocational modules had not yet formed, vocabulary, expressions, and texts related to emerging industries and technological applications began to appear. Textbooks employed more specific application scenarios to reflect vocational relevance.
Cultural and Ideological Content: With the increase in globalized content, introductions to diverse cultures expanded somewhat, but depth and systematicity remained areas for improvement. The integration of ideological elements remained non-prominent, primarily reflected indirectly through the value orientation of selected materials.
Characteristics of Task and Activity Design: Activity design began attempting to introduce more communicative tasks, encouraging students to use language for information exchange and negotiation. Exercise formats, beyond traditional language point drills, increasingly included activities like information acquisition, problem-solving, and group cooperation, reflecting a preliminary focus on students’ integrated language use and thinking skills.
Summary: HVE public English textbooks guided by the 2000 Basic Requirements (Trial) demonstrated significant expansion in content breadth, contemporary relevance, and practicality. Textbooks began to embody the concept of quality-oriented education, focusing on integrating new knowledge and technologies, and strengthening communicative skills, particularly listening and speaking. Vocational elements became more closely linked to contemporary developments, though systematicity and depth still required enhancement. The development of textbooks during this period laid the foundation in both content and methodology for subsequent reforms focusing more sharply on vocational competence.
4.3 The Era of Strengthening Vocational Competence (Guided by the 2012 Teaching Requirements)
4.3.1 Core Focus of the 2012 Teaching Requirements
To implement the spirit of national documents such as the “Opinions on Comprehensively Improving the Teaching Quality of Higher Vocational Education”, the MOE’s Advisory Committee of Foreign Language Teaching in Vocational Education promulgated the 2012 Teaching Requirements. These Requirements marked a significant turning point in the development history of HVE English curriculum standards. Their core lay in clearly and systematically highlighting the goal orientation towards “vocational competence cultivation”. It explicitly mandated that HVE English teaching should aim to “cultivate students’ vocational competence and capacity for sustainable development”. This was to be achieved by improving comprehensive cultural literacy and intercultural communication awareness, fostering learning interest and autonomous learning ability, mastering effective learning methods and strategies, and implementing principles of classified guidance and teaching according to aptitude. The Requirements allowed textbooks and courses to independently set basic and higher requirements based on the future profession’s demands on English proficiency. Furthermore, curriculum content was required to “closely integrate with the actual needs of vocational posts”, emphasizing the fusion of language application ability and vocational literacy. This signaled a precise refocusing of HVE English education away from the relatively broad positioning of “practicality” and “application” in previous stages towards core competencies directly serving students’ future career development.
4.3.2 Significant Changes in Textbook Content during This Period
Under the strong guidance of the 2012 Teaching Requirements, HVE public English textbooks underwent profound reforms during this period, with vocational characteristics becoming exceptionally prominent.
Reflection of Guiding Ideology and Objectives: The guiding ideology of textbook compilation shifted decisively towards centering on vocational needs. The objective directly targeted cultivating students’ ability to effectively use English to complete tasks within specific or related vocational fields. Textbooks widely emphasized “learning by doing” and “doing by learning”, reflecting the concept of integrating work and learning.
Content Themes and Material Selection: Vocationally relevant themes became the main body of textbook content. This marked a fundamental shift in content selection, directly operationalizing the 2012 Teaching Requirements’ core focus on “vocational competence cultivation”. For instance, a quantitative analysis of Textbook C, a representative “Twelfth Five-Year Plan” national planning textbook, reveals that over 70 % of its units were explicitly framed around vocational fields, with titles such as “Product Marketing” “Customer Service” and “Attending a Trade Fair”. General topics were significantly reduced or thoroughly reframed to serve vocational contexts. Textbook content closely revolved around typical vocational activities, such as job interviews, customer communication, product marketing, technical exchanges, and foreign-related services. Material selection placed greater emphasis on introducing and adapting authentic vocational texts, and text genres became highly vocationalized, including business emails, work reports, technical manuals, operational guides, and industry news.
Emphasis on Language Knowledge and Skills: The learning of language knowledge became entirely subservient to vocational communication needs, emphasizing learning through use (“learning in doing”). Vocabulary and expression selection exhibited clear industry-specific tendencies. Skills training became highly contextualized and task-based, focusing on cultivating students’ ability to comprehensively use listening, speaking, reading, writing, and translation skills to solve practical problems in simulated or authentic vocational scenarios. The concepts and content of ESP were widely and systematically integrated into public English textbooks, leading to the emergence of a large number of ESP textbooks, such as those for E-commerce English, Marketing English, and Nursing English. Simultaneously, considering students’ language proficiency levels, learning patterns, and employment needs, textbooks further strengthened the training of listening and speaking skills, emphasizing the cultivation of integrated language skills led by listening and speaking. In Textbook C, a representative “Twelfth Five-Year Plan” textbook, listening and speaking training accounted for 53 % of the focus.
Integration of Vocational Elements: Vocational relevance became the core identifier of textbooks in this era. Through extensive use of vocational case studies, role-playing, and project tasks, textbooks systematically presented typical communication scenarios and discourse patterns from major vocational fields (e.g., finance, manufacturing, tourism, IT, nursing). Textbook structures were organized using models like “General English + Vocational Modules” or were based entirely on vocational task chains. Furthermore, tailored thematic tasks reflecting regional and industry-specific characteristics were developed for students in different majors, aligning with relevant job post requirements for English skills. For example, textbooks for construction-related majors might cover building construction, engineering management, real estate operation, and architectural decoration, whereas vocational English textbooks for more general business scenarios would more likely involve key activities such as setting up a company, holding meetings, business reception, product promotion, international freight, market research, and job seeking.
Cultural and Ideological Content: Cultural content focused more on workplace culture, business etiquette, and intercultural business communication. Some textbooks began attempting to integrate elements of professional ethics and the spirit of dedication, but the systematic integration of ideological elements was still not widespread.
Characteristics of Task and Activity Design: Task-Based Language Teaching (TBLT) became the mainstream design approach, providing a concrete pedagogical vehicle for cultivating vocational competence. Textbook activities heavily employed forms simulating authentic work tasks. To illustrate, a typical capstone task within a unit was no longer a simple drill but a comprehensive, multi-step vocational simulation. For example, students were required to work in groups to draft a complete business email chain to resolve a customer’s complaint about a delayed shipment, to conduct a full role-play of a job interview for a specific position advertised in the text, or to create a bilingual technical instruction sheet for a piece of equipment. These complex, goal-oriented tasks directly mirrored real-world job demands, thus ensuring a strong alignment between textbook practice and the “vocational competence” objective of the 2012 standard. The application of information technology (e.g., utilizing web resources, teaching platforms, simulation software) was more widely reflected in supplementary resources or activity designs within the textbooks.
Summary: The promulgation of the 2012 Teaching Requirements marked a watershed moment in the development of HVE public English textbooks. Textbooks during this period achieved a fundamental transformation from being primarily general English supplemented by vocational applications to being centered on vocational competence cultivation with deep integration of vocational content and scenarios. The vocational orientation, practicality, and specificity of the textbooks were unprecedentedly strengthened. ESP principles were widely applied, and task-based teaching activities became mainstream, providing more robust support for cultivating the technical and skilled talent needed by modern industries.
4.4 The Era of Nurturing Function and Modernization Orientation (Under the Context of the 2021 Curriculum Standard)
4.4.1 New Requirements and Orientations of the 2021 Curriculum Standard
Entering the New Era, a series of documents, including the “National Vocational Education Reform Implementation Plan”, emphasized the type positioning and high-quality development requirements for vocational education, highlighting the foundational role of teaching standards. Against this grand backdrop, the Vocational Education Division of MOE promulgated the 2021 Curriculum Standard in 2021. This standard not only inherited and deepened the requirements for cultivating vocational competence but also significantly integrated new dimensions of “holistic education” and “global perspectives”. It explicitly requires integrating the fundamental task of “fostering virtue and nurturing talents” throughout the entire teaching process, cultivating students’ core socialist values, professional ethics, spirit of craftsmanship, and legal awareness. Simultaneously, it demands broadening students’ international horizons, enhancing intercultural communication skills, and serving national strategies like the Belt and Road Initiative, thereby promoting the development of students’ core English subject competencies. The goal is to cultivate high-quality technical talent who possesses Chinese cultural identity and an international outlook, capable of effective English communication in both daily life and professional contexts. Furthermore, the standard emphasizes integration with the “Post, Curriculum, Competition and Certification” (PCCC) comprehensive nurturing mechanism, as well as the construction and application of digital teaching resources.
4.4.2 New Trends and Reform Directions in Textbook Content
Given that the 2021 Curriculum Standard was promulgated relatively recently (the observation period for this study ends in 2023), textbooks fully compiled based on this new standard and widely adopted are still under development. However, based on the standard’s requirements and preliminary explorations that have emerged, the following new trends and reform directions in textbook content can be anticipated or observed.
Reflection of Guiding Ideology and Objectives: Textbook compilation will explicitly foreground the fundamental task of “fostering virtue and nurturing talents”, systematically integrating ideological and value guidance alongside the cultivation of vocational English competence. Goal setting will increasingly emphasize the fusion of language ability, vocational literacy, humanistic literacy, and international perspective. For example, Textbook D, a representative “14th Five-Year Plan” national planning textbook, emphasizes that its basic objective is to improve students’ core competencies, cultivating their abilities in foreign-related workplace communication, multicultural exchange, enhancement of linguistic thinking, and refinement of autonomous learning. It aims to enable students, on the foundation of strengthening cultural confidence and firmly establishing a sense of community for the Chinese nation, to consciously participate in intercultural communication activities, becoming high-quality skilled personnel serving China’s current development needs.
Content Themes and Material Selection: While maintaining the core status of vocational themes, textbook content will systematically integrate core socialist values, excellent traditional Chinese culture, and professional ethical norms. “Telling China’s stories well” and enhancing cultural confidence will become important considerations in material selection. Concurrently, content reflecting themes such as global governance, a community with a shared future for mankind, and the Belt and Road Initiative will increase. For instance, in its “Science and Technology” unit, Textbook D introduces Chinese scientific and technological achievements in English and includes questions guiding students to rationally reflect on technology’s impact on humanity. The “A Successful Career” unit introduces professional spirits like self-reliance, self-improvement, honesty, and trustworthiness. The “Symbols of Culture” unit compares Chinese and foreign cultures, educating students to respect other cultures, cultivate cultural confidence, and establish an awareness of a shared future for mankind.
This alignment is operationalized through specific, integrated task design. For instance, after reading texts comparing Chinese and Western dining etiquette, students are not just asked to summarize differences, but are guided through a multi-step task: first, they learn key phrases for introducing cultural practices; then, they work in groups to role-play a scenario where they need to explain the cultural significance of a Chinese banquet to a foreign business partner. This task directly embodies the 2021 Curriculum Standard’s requirement to “tell China’s stories well” by embedding value cultivation within a practical, communicative language activity, rather than through preaching.
Emphasis on Language Knowledge and Skills: Skills training will place greater emphasis on appropriate and effective communication in intercultural contexts. Beyond vocational communication skills, capacities for sustainable development, such as critical thinking, information literacy, and autonomous learning ability, will also be strengthened through textbook content and activity design. The learning of language knowledge will be integrated with goals related to ideological education and cultural understanding.
Integration of Vocational Elements: Vocational content focuses more on integration with the PCCC mechanism. This is no longer a theoretical goal but a visible feature in the latest textbooks. For example, some newly-published HVE English textbooks for e-commerce now include dedicated modules that directly align with the skill requirements of specific vocational qualification certificates (the ‘C’ for Certificate) in that field, such as “Customer Service for Cross-Border E-commerce”. These modules often feature glossaries and communication scenarios taken directly from the certificate’s official standards. Furthermore, case studies from national vocational skills competitions (the ‘C’ for Competition) are being integrated as reading materials or project tasks, creating a direct and practical link between textbook learning, certification, and high-level skill application.
Nurturing Function and Ideological Elements: The integration of ideological elements will shift from being implicit and scattered to being explicit and systematic. Textbooks adopt a “stealthy cultivation” approach to integrate values education organically within linguistic and professional competency development, circumventing didacticism. Taking Textbook E, a “14th Five-Year Plan” national planning textbook published in 2022, as an example, analysis shows implicit presentation accounts for 52.84 % while explicit presentation makes up 47.16 %. Cultural texts serve as the primary carrier, followed by language exercises, with a focus on presenting Chinese culture centrally through dedicated cultural knowledge sections.
Characteristics of Task and Activity Design: Task design will increasingly emphasize integration, inquiry, and value clarification, encouraging students to think, judge, and clarify values during task completion. Digital transformation is becoming an inevitable trend, moving beyond simple supplementary materials to deeply integrated learning ecosystems. A concrete example of this is found in Textbook E, a recent “14th Five-Year Plan” textbook. Throughout its chapters, it embeds QR codes that link students not to a static webpage, but to a companion interactive online platform. On this platform, students can access a range of digital resources tied to the unit’s theme: they can watch videos of authentic workplace communication, complete auto-graded interactive grammar exercises, participate in virtual simulation tasks (e.g., navigating a virtual hotel check-in process), and use an AI-powered tool to record and receive instant feedback on their pronunciation. This deep integration of digital tools directly supports the 2021 standard’s emphasis on enhancing digital literacy and facilitating blended, personalized learning.
Summary: The 2021 Curriculum Standard marks a new stage in the development of HVE public English textbooks. While continuing to strengthen vocational competence, the focus of textbook construction is shifting towards systematically integrating the nurturing function, broadening international perspectives, deepening industry-education integration (including PCCC linkage), and advancing digital transformation. Future textbooks will pay greater attention to cultivating students’ comprehensive literacy and overall competence, striving for an organic unification of knowledge transmission, ability cultivation, and value guidance, in order to meet the requirements of building a modern vocational education system and serving national development needs.
4.5 Summary of Overall Evolutionary Path and Characteristics
Synthesizing the analysis of textbook content evolution across the four curriculum standard periods, a clear developmental trajectory emerges for public English textbooks in Chinese HVE over the past three decades. Closely following the adjustments in national vocational education policies and the deepening of developmental concepts, these textbooks have progressed from an initial stage emphasizing “Foundation + Preliminary Application” (1993 Basic Requirements era), through a phase focusing on “Quality-Oriented Education + Knowledge Update” (2000 Basic Requirements (Trial) era), transitioning to centering on the “Core of Vocational Competence” (2012 Teaching Requirements era), and ultimately moving towards a “Competence-Based Orientation with Multiple Integrations” (2021 Curriculum Standard era).
This evolutionary process exhibits the following main characteristics:
Prominently Policy-Driven: The promulgation of the four key curriculum standards served as the primary and most direct driving force behind the phased transformations in textbook content. Each revision of the standards reflected adjustments in the national positioning of HVE talent cultivation goals for the specific period, and these changes were rapidly transmitted to the guiding ideologies, content emphases, and format designs of textbook compilation.
Continuously Strengthening and Deepening Vocational Orientation: From initial attempts to incorporate vocational elements in the early stages, to the comprehensive highlighting of vocational competence in the middle phase, and further to the recent deep integration with the PCCC system, the vocational substance within textbooks has been continuously enriched and deepened, increasingly and closely serving students’ career development needs.
Shift of the “Nurturing Function” from Implicit to Explicit: Early textbooks primarily fulfilled the instrumental function of language tools, with the nurturing function remaining relatively implicit. With the introduction of the quality-oriented education concept and the emphasis on the fundamental task of “fostering virtue and nurturing talents” in the New Era, especially following the promulgation of the 2021 Curriculum Standard, the role of textbooks in value guidance and ideological nurturing has been elevated to an unprecedented level, requiring systematic and explicit integration.
Gradual Expansion of Contemporary Relevance and International Perspective: Textbook content moved from being relatively closed to more open, continuously incorporating new knowledge, new technologies, and new industry formats reflecting contemporary developments. Concurrently, attention to content related to international exchange and intercultural understanding has progressively increased.
Iterative Updating of Pedagogical Concepts and Methods: The design of tasks and activities within textbooks reflects a shift from teacher-centered, form-focused pedagogical concepts towards student-centered, use-focused approaches that emphasize task-driven learning and competence orientation. Digital transformation has become an irreversible trend in textbook development and resource provision.
Simultaneously, the evolutionary process also demonstrates certain aspects of continuity (such as the sustained attention to foundational language skills) alongside distinct stage-specific characteristics (with each standard period having clear content emphases). Variations were also observed in the degree and speed of textbook responses to standard requirements, revealing the complex interaction between policy transmission and practical implementation on the ground. Overall, guided by the curriculum standards, public English textbooks in Chinese HVE have undergone continuous adaptive adjustments and reformative innovations, and their evolutionary trajectory clearly maps the grand course of China’s HVE reform and development.
5 Discussion
This study, through a diachronic analysis of public English textbook content in Chinese HVE against the backdrop of four key curriculum standard reforms, has revealed a clear evolutionary trajectory. These findings not only corroborate the core driving role of curriculum standards in textbook development but also reflect deeper educational, social, and economic driving forces, offering important implications for future development.
5.1 In-Depth Analysis of Driving Forces Behind Textbook Content Evolution
The evolution of textbook content is not an isolated phenomenon but the result of multiple interacting factors. Firstly, shifts in national macro-policies and educational philosophies serve as the fundamental driving force. From the early emphasis on serving economic construction and cultivating application-oriented talent, to advocating for quality-oriented education in the new century, and more recently highlighting the characteristics of VET as a distinct educational type, constructing a modern vocational education system, and emphasizing the task of fostering virtue and nurturing talents, each adjustment in top-level design has been transmitted, directly or indirectly, through the medium of curriculum standards to influence the value orientations, knowledge selection, and competence focus within the textbook. Secondly, socio-economic development and the demands of industrial upgrading act as significant external pull factors. As China’s economic structure transforms and technology advances, societal demands on the English proficiency of HVE graduates have shifted from basic reading, writing, and translation towards comprehensive communication skills for real-world work scenarios, particularly ESP competence in particular industries. This directly propelled the continuous deepening of vocational orientation in textbook content (especially after the 2012 Teaching Requirements). Thirdly, the development of foreign language education theories and practices provided internal impetus. From the traditional influence of the grammar-translation and audio-lingual methods, to the introduction and popularization of Communicative Language Teaching, TBLT, and ESP theory, and further to the deep integration of information technology with teaching and learning, these theoretical and practical advancements offered new ideas, methods, and presentation formats for textbook compilation, promoting the modernization of activity design, skills integration, and resource formats. These three forces have intertwined to jointly shape the evolutionary landscape of HVE English textbook content.
5.2 The Role and Limitations of Curriculum Standards in Textbook Content Evolution
This study clearly indicates that within the specific institutional context of Chinese HVE, curriculum standards have played a crucial role as the primary guide and strategic blueprint for textbook content reform. Their promulgation often rapidly triggered adjustments in the direction of textbook compilation, effectively guiding nationwide textbook development towards state-prescribed goals, reflecting the powerful influence of policy driving educational practice. Standards provide unified basic principles for textbooks, ensuring the fundamental quality and normativeness of teaching and learning.
However, the role of standards is not entirely infallible or unimpeded. On one hand, as textual stipulations, their interpretation and implementation may vary in practice. Factors such as compilers’ depth of understanding of the standard’s spirit, publishers’ market strategies, and selectors’ specific needs can lead to a certain time lag or discrepancy between textbook content and standard requirements. On the other hand, standards can sometimes be too macro-level or principle-based, making it difficult to fully cover the specific needs of all professional fields and regional developments, potentially limiting textbook distinctiveness and innovativeness. This complexity becomes particularly evident when considering the variations in textbook implementation at the local level. While a nationally planned textbook provides a common foundation, its actual application can differ significantly across regions and disciplines. For instance, a vocational college in a coastal, economically advanced city might have greater access to supplementary resources and industry partnerships, leading to deeper adaptation and extension of the textbook content. In contrast, an institution in a less developed region might prioritize the mastery of the core content provided. Similarly, the same public English textbook undergoes substantial “secondary development” in the hands of teachers from different disciplines. A nursing English teacher may integrate medical terminology and patient communication scenarios, while an engineering teacher might focus on technical manuals and project reports. These local-level adaptations, driven by regional context, disciplinary needs, and teacher capacity, highlight that the national textbook is not a fixed script but a foundational resource that is actively mediated and re-contextualized in practice, revealing the intricate interplay between national standards and local implementation.
Furthermore, a considerable period is often required from the promulgation of standards to the comprehensive development, promotion, and application of high-quality supporting textbooks, during which textbook construction might lag behind standard requirements. Therefore, while curriculum standards serve as important blueprints, the realization of their impact in practice is influenced by multiple mediating factors.
5.3 Achievements, Problems, and Challenges in China’s HVE English Textbook Development
Viewed through the lens of content evolution, Chinese HVE English textbooks have achieved significant accomplishments over the past three decades. First,vocational orientation has been markedly strengthened, with the relevance of textbook content to occupational demands substantially increased, effectively serving the cultivation of technical and skilled talent. Second, pedagogical concepts have kept pace with the times, gradually absorbing advanced international foreign language teaching theories, making task-based and communicative activity design mainstream. Third, the structural system has become increasingly refined, forming diversified textbook structures like “General English + Specialized Modules” or “Foundation + Modules”. Fourth, recent developments show a systematic focus on the nurturing function, reflecting requirements for holistic education.
Simultaneously, textbook content development faces ongoing problems and challenges. First, the depth and breadth of vocational content still need expansion; how to better adapt to rapid industry iteration and students’ diverse career development needs remains a major challenge. Second, balancing foundational general English skills with specific vocational English competence requires careful handling to avoid neglecting either aspect. Third, the methods for integrating the nurturing function need further exploration; achieving value guidance “like timely rain that silently nurtures” while ensuring language teaching effectiveness tests compilers’ wisdom. Fourth, although digital and intelligent transformation has begun, developing truly high-quality, integrated resources that promote deep learning remains a challenge. Fifth, issues persist regarding the match between textbook content and actual teaching contexts or teacher capacity.
5.4 Implications for Future Textbook Construction, Teaching Reform, and Teacher Development
The findings of this study offer multi-faceted implications for future development.
Textbook Construction: More agile and open mechanisms for textbook development and updating should be established. Deeper integration of industry and education, along with school-enterprise cooperation in compilation, should be encouraged, strengthening linkage with the PCCC system. Digital transformation should be continuously deepened, creating richer formats and more interactive intelligent learning resources. The integration of nurturing elements should emphasize both scientific rigor and artistry.
Teaching Reform: Teaching practices should synchronize with textbook development. Teachers need to actively explore pedagogical models that match the concepts in new textbooks (e.g., task-based, project-based, blended learning), making full use of digital resources to enhance teaching effectiveness.
Teacher Development: Training for HVE English teachers should be strengthened, particularly concerning the interpretation of new curriculum standard concepts, methods for using new textbooks, digital teaching capabilities, interdisciplinary knowledge (understanding relevant industry backgrounds), and competence in implementing curriculum ideological and political education, enhancing teachers’ ability to master textbook use and lead teaching reforms.
5.5 Potential Reference Value of the Chinese Experience for VET English Curriculum and Textbook Development in Other Countries
The rapid and systematic evolution of Chinese HVE English textbooks under the strong guidance of curriculum standards provides a valuable case study for other countries facing similar challenges. Specifically, the following experiences may offer points of reference. First, the effectiveness of unified national curriculum standards in promoting large-scale curriculum and textbook reform within a VET system. Second, the continuous exploration and practice of balancing general language proficiency with specific vocational needs (tracing the path from separation to integration). Third, the attempt and associated challenges of integrating national development strategies, cultural heritage, and values education into the vocational foreign language education system. Fourth, the experience and issues encountered in state-promoted digital transformation of textbooks. Naturally, the Chinese experience has its unique context, and other countries should fully consider their own national conditions, educational systems, and developmental stages when drawing comparisons. The Chinese case presented in this study helps enrich the comparative research landscape of international VET curriculum and textbook development. To place this in a more concrete global context, China’s state-led, top-down curriculum reform model presents a contrast to the more industry-led dual VET system found in many European countries, such as Germany, where apprenticeship and workplace needs often directly co-author the curriculum. While the Chinese approach ensures rapid and large-scale policy implementation, the German model fosters deep industry integration from the outset. In comparison to many Southeast Asian nations that are also in the process of rapidly developing their VET systems, China’s decades-long, systematic effort to balance general English proficiency with specific vocational needs – and more recently, to integrate national cultural identity into textbooks – offers a longitudinal case study of policy-driven evolution that can inform similar endeavors in the region. This brief comparison helps to highlight the unique characteristics and potential global relevance of the Chinese experience.
6 Conclusions
6.1 Main Research Findings
This study systematically examined the evolutionary trajectory of public English textbook content in China from 1993 to 2023, against the backdrop of four key HVE public English curriculum standard reforms. The findings reveal that Chinese HVE public English textbook content exhibits clear, phased evolutionary characteristics. Its overall path closely follows the reform directions of the curriculum standards, achieving a profound transformation from an emphasis on “basic language knowledge and preliminary application” (1993 standard era), to a focus on “quality-oriented education and knowledge update” (2000 standard era), then strengthening the “core of vocational competence” (2012 standard era), and finally moving towards emphasizing the “nurturing function and modernization development” (2021 standard era). Curriculum standards played a crucial role in top-level design and macro-control throughout this process, significantly shaping the guiding ideologies, content selection, skills emphasis, vocational representation, and task design of the textbooks. The vocational orientation of textbook content was continuously strengthened, pedagogical concepts were constantly updated, and recent developments show a systematic integration of nurturing elements and digital features, clearly mapping the historical imprint of China’s HVE reforms.
6.2 Limitations of the Study
This study has certain limitations. First, this study’s focus on nationally representative planning textbooks, while ensuring an analysis of the “intended curriculum”, has inherent limitations regarding generalizability. This approach does not fully capture the rich diversity of textbook adoption and adaptation across China’s vast regions and varied vocational disciplines (e.g., engineering, nursing, business). The actual “implemented curriculum” is inevitably shaped by local factors, including regional economic priorities, school-specific policies, and the unique linguistic demands of different professional fields. Therefore, the findings of this study represent a macro-level evolutionary trajectory, while the micro-level complexities of implementation at the local level present a valuable avenue for future research. Future studies employing a case-study methodology could investigate these variations, providing a more nuanced understanding of how national curriculum standards are interpreted and enacted in diverse contexts.
Second, this study primarily employed content analysis, focusing on the evolution of textual characteristics themselves. It did not deeply investigate the actual implementation of these textbooks in the classroom or their real impact on student learning outcomes, which would require empirical methods such as classroom observations or the analysis of teacher and student feedback.
Third, although efforts were made towards objectivity, the content analysis process might still be influenced by researcher subjectivity. Finally, concerning the latest 2021 Curriculum Standard, due to its recent promulgation, the analysis of its impact on textbook evolution relies more on trend judgment and observations of initial practices; its long-term effects require further longitudinal tracking.
6.3 Recommendations for Future Research
Based on the findings and limitations of this study, future research could be deepened in the following directions. First, conduct large-scale surveys on textbook usage and empirical studies on effectiveness to examine the application differences and learning outcomes of various textbooks in actual teaching. Second, conduct large-scale empirical studies from teachers’ and students’ perspectives, including surveys, interviews, and classroom observations, to understand their comprehension of, needs for, and feedback on textbook content, and to assess the actual teaching impact of these materials in diverse classroom contexts. Third, further explore new forms and models of HVE English textbooks in the context of digitalization and intelligent technologies, investigating their deep integration with teaching. Fourth, undertake broader international comparative studies, situating the development of Chinese HVE English textbooks within the larger context of global VET reforms. Fifth, continuously track the specific implementation of the 2021 Curriculum Standard in textbooks and its actual impact on the quality of talent cultivation.
Acknowledgments
The authors gratefully acknowledge the financial support from the Advisory Committee of Foreign Language Teaching in Vocational Education, Ministry of Education, P.R. China, grant number WYJZW-2023ZD0001.
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Research ethics: Not applicable.
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Informed consent: Not applicable.
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Author contributions: All authors have accepted responsibility for the entire content of this manuscript and approved its submission. Conceptualization: CHM, SYL; Methodology: CHM; Investigation: SYL; Data Curation: CHM,SYL; Formal Analysis: CHM; Writing – Original Draft: CHM,SYL; Writing – Review & Editing: CHM,SYL; Supervision: SYL; Funding Acquisition: CHM, SYL.
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Use of large language models, AI and machine learning tools: During the preparation of this work the authors used DeepSeek in order to improve language and readability. After using this tool, the authors reviewed and edited the content as needed and take full responsibility for the content of the publication.
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Conflict of interest: The authors state no conflict of interest.
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Research funding: This research was funded by the Advisory Committee of Foreign Language Teaching in Vocational Education, Ministry of Education, P.R. China, grant number WYJZW-2023ZD0001.
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Data availability: The primary data for this study consist of publicly available curriculum standards and commercially published textbooks. Specific details regarding the materials analyzed are available from the corresponding author upon reasonable request. The content analysis framework utilized is described within the manuscript’s Methodology section. Further data related to the content analysis process and supporting the findings reported (such as detailed coding information or analysis summaries beyond what is presented in the paper) are available from the corresponding author on reasonable request.
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© 2025 the author(s), published by De Gruyter, Berlin/Boston
This work is licensed under the Creative Commons Attribution 4.0 International License.
Articles in the same Issue
- Frontmatter
- Research Articles
- The Process, Drivers and Prospects of Internationalization Development in China’s Higher Vocational Education
- Developing Dynamic Meta-Competent Practice: Reimagining the Notion of Quality in the Australian Vocational Education and Training Reform Agenda
- Pathways for Constructing China’s Highly “Dual-Qualified” Teaching Force in the New Era: A Textual Analysis of Nine Chinese Vocational Education Policies (2019–2025)
- Dimensions of a Quality Vocational Teacher: Future Issues and Research
- The Implementation Path of Infiltrating Excellent Traditional Culture and Craftsman Stories into China’s Vocational Education Textbooks
- Evolution of English Textbook Content in China’s Higher Vocational Education: A Curriculum Standards Perspective
- Opinion
- From the Tianjin Initiative to the Tianjin Consensus: Jointly Charting a Blueprint for High-Quality Development of Vocational Education
Articles in the same Issue
- Frontmatter
- Research Articles
- The Process, Drivers and Prospects of Internationalization Development in China’s Higher Vocational Education
- Developing Dynamic Meta-Competent Practice: Reimagining the Notion of Quality in the Australian Vocational Education and Training Reform Agenda
- Pathways for Constructing China’s Highly “Dual-Qualified” Teaching Force in the New Era: A Textual Analysis of Nine Chinese Vocational Education Policies (2019–2025)
- Dimensions of a Quality Vocational Teacher: Future Issues and Research
- The Implementation Path of Infiltrating Excellent Traditional Culture and Craftsman Stories into China’s Vocational Education Textbooks
- Evolution of English Textbook Content in China’s Higher Vocational Education: A Curriculum Standards Perspective
- Opinion
- From the Tianjin Initiative to the Tianjin Consensus: Jointly Charting a Blueprint for High-Quality Development of Vocational Education