Abstract
Analysing a corpus of article-headlines selected from forty issues of National Geographic in its French electronic version contrasted to its Greek one, this paper examines the constrains (cognitive, cultural and social) observed in both versions in terms of characteristics of identity and of politeness. Findings demonstrate that cross-cultural differences emerge along with linguistics parameters and that translators attend target group’s enactment of pragmatic features. The degree of the enunciator’s involvement in his/her utterance varies in both versions, process that implies a differentiation in the preferences/characteristics of the specific audiences; characteristics to which both of the working languages seem to stay attached, reflecting a general attitude of each linguistic community.
© 2015 by Walter de Gruyter Berlin Boston
Articles in the same Issue
- Frontmatter
- Mediating Identity, Ideology and Values in the Public Sphere: Towards a New Model of(Constructed) Social Reality
- Pragmalinguistic Categories in Discourse Analysis of Science Journalism
- Identity in Discourse: The Translation of Article-Headlines in National Geographic
- Translation of Hyperbole and Understatement for Ideology Manipulation in the Press
- Representing the Iran Nuclear Issue in the Australian
- Conceptualizing Events in Ukraine: A Cross-Cultural Analysis of Online News Reports
- The Rhetoric of Othering in the Greek Parliament: Representations of the Troika and the Self/Other Dichotomy
Articles in the same Issue
- Frontmatter
- Mediating Identity, Ideology and Values in the Public Sphere: Towards a New Model of(Constructed) Social Reality
- Pragmalinguistic Categories in Discourse Analysis of Science Journalism
- Identity in Discourse: The Translation of Article-Headlines in National Geographic
- Translation of Hyperbole and Understatement for Ideology Manipulation in the Press
- Representing the Iran Nuclear Issue in the Australian
- Conceptualizing Events in Ukraine: A Cross-Cultural Analysis of Online News Reports
- The Rhetoric of Othering in the Greek Parliament: Representations of the Troika and the Self/Other Dichotomy