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Media repertoires as a result of selective media use. A conceptual approach to the analysis of patterns of exposure
-
Uwe Hasebrink
and
Jutta Popp
Published/Copyright:
November 28, 2006
Abstract
This article sets out to provide a conceptual contribution to theoretical and empirical work on the level of media repertoires. We will first discuss theoretical approaches which allow for an explanation of media repertoires and relate them to the most prominent approaches to selective audience behavior. Secondly, in order to empirically analyze media repertoires we propose a combination of secondary analyses of existing surveys on media use and qualitative studies on the internal ‘architecture’ of these repertoires and their practical meaning in the user's everyday life. These proposals for secondary analyses are illustrated by two examples based on different data sets and referring to different levels of analysis.
Published Online: 2006-11-28
Published in Print: 2006-09-01
© Walter de Gruyter
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Articles in the same Issue
- Introduction to the special issue: Media use and selectivity
- Emotional gratifications during media use – An integrative approach
- Explaining and analyzing audiences: A social cognitive approach to selectivity and media use
- How players manage moral concerns to make video game violence enjoyable
- The gender news use divide: Impacts of sex, gender, self-esteem, achievement, and affiliation motive on German newsreaders' exposure to news topics
- The relevance of attention for selecting news content. An eye-tracking study on attention patterns in the reception of print and online media
- Media repertoires as a result of selective media use. A conceptual approach to the analysis of patterns of exposure
- “Play it again, Sam”. A differentiating view on repeated exposure to narrative content in media
- Contributors
