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Chapter 1 Navigating Global Markets: Complexities and Strategies in International Business
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Marcus Goncalves
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Chapters in this book
- Frontmatter I
- Acknowledgments VII
- Contents IX
- Preface XV
- Chapter 1 Navigating Global Markets: Complexities and Strategies in International Business 1
- Chapter 2 Social Cultural Forces, Natural Resources, and Sustainability 38
- Chapter 3 Geopolitical Dynamics and Legal Landscapes in Global Trade and Intellectual Property 64
- Chapter 4 Global Dynamics: Economic, Socioeconomic, and Financial Forces Shaping the International Monetary System 110
- Chapter 5 International Competitive Strategy 140
- Chapter 6 International Organizational Design and Control 170
- Chapter 7 Global Leadership Issues and Practices 212
- Chapter 8 International Markets: Assessment and Entry Mode 250
- Chapter 9 Marketing Internationally 302
- Chapter 10 Managing Human Resources in an International Context 338
- Chapter 11 International Accounting and Financial Management 365
- Chapter 12 Export, Import Practices, and Global Operations and Supply Chain Management 394
- List of Figures 427
- List of Tables 433
- Appendix – Answers 435
- Index 441
Chapters in this book
- Frontmatter I
- Acknowledgments VII
- Contents IX
- Preface XV
- Chapter 1 Navigating Global Markets: Complexities and Strategies in International Business 1
- Chapter 2 Social Cultural Forces, Natural Resources, and Sustainability 38
- Chapter 3 Geopolitical Dynamics and Legal Landscapes in Global Trade and Intellectual Property 64
- Chapter 4 Global Dynamics: Economic, Socioeconomic, and Financial Forces Shaping the International Monetary System 110
- Chapter 5 International Competitive Strategy 140
- Chapter 6 International Organizational Design and Control 170
- Chapter 7 Global Leadership Issues and Practices 212
- Chapter 8 International Markets: Assessment and Entry Mode 250
- Chapter 9 Marketing Internationally 302
- Chapter 10 Managing Human Resources in an International Context 338
- Chapter 11 International Accounting and Financial Management 365
- Chapter 12 Export, Import Practices, and Global Operations and Supply Chain Management 394
- List of Figures 427
- List of Tables 433
- Appendix – Answers 435
- Index 441