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Unternehmensplanung

Planung und Führung
  • Richard Hammer
Language: German
Published/Copyright: 2015
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About this book

This book focuses on planning as a managerial instrument, giving due consideration to systemic factors as well as new approaches to strategic corporate management. It places particular emphasis on the value of operational and strategic planning methods.

  • Examines leadership and management from an up-to-date perspective
  • A standard work on business management
  • Comprehensively presents important operational and strategic methods

Author / Editor information

Univ.-Prof. Dr. Richard Hammer (Universität Salzburg)


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I

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V

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VII
Teil I: Das System der Unternehmensführung

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3

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27

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37
Teil II: Planung als zentrales Element der Unternehmensführung

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67

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91

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193
Teil III: Strategische Unternehmensführung

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255

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265

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283

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337

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353

Publishing information
Pages and Images/Illustrations in book
eBook published on:
February 24, 2015
eBook ISBN:
9783110413731
Hardcover published on:
January 19, 2015
Hardcover ISBN:
9783110376883
Edition:
9th revised and expanded edition
Pages and Images/Illustrations in book
Front matter:
10
Main content:
257
Illustrations:
183
Tables:
44
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