Contents

Chapters in this book

1. Frontmatter i
2. Contents vii
3. Acknowledgments ix
4. Introduction 1
5. 1 Categories That Bind 27
6. 2 Doing Business in Japan’s Pink Economies 52
7. 3 Alternative Worlds in Akihabara 79
8. 4 More Than Just Work 108
9. 5 Consuming Genders, Fashioning Bodies 138
10. Coda 169
11. Notes 179
12. Bibliography 221
13. Index 249