2. BRANDING IDENTITY: Coded Symbols and Game Playing

Chapters in this book

1. Frontmatter i
2. CONTENTS vii
3. List of Organizational Acronyms ix
4. Archival Sources xi
5. Preface and Acknowledgments xiii
6. INTRODUCTION: Selling the Right Wing 1
7. 1. TRYING ON EXTREMISM: Material Culture and Far Right Youth 24
8. 2. BRANDING IDENTITY: Coded Symbols and Game Playing 51
9. 3. HISTORICAL FANTASIES, FANTASTICAL MYTHS: Sacred Origin Narratives 82
10. 4. DYING FOR A CAUSE, CAUSING DEATH: The Threat of Violence 107
11. 5. GLOBAL SYMBOLS, LOCAL BANS: Transnational Nationalist Symbols 131
12. 6. SOLDIER, SAILOR, REBEL, RULE BREAKER: Embodying Extremism 162
13. CONCLUSION: Mainstreaming the Extreme 181
14. Methodological Appendix: Narrative Account of Research Methods 195
15. Notes 215
16. References 253
17. Index 273