Three. ‘‘Googlearchy’’: The Link Structure of Political Web Sites

Chapters in this book

1. Frontmatter i
2. Contents vii
3. List of Illustrations ix
4. Acknowledgment xi
5. One. The Internet and the ‘‘Democratization’’ of Politics 1
6. Two. The Lessons of Howard Dean 20
7. Three. ‘‘Googlearchy’’: The Link Structure of Political Web Sites 38
8. Four. Political Traffic and the Politics of Search 58
9. Five. Online Concentration 82
10. Six. Blogs: The New Elite Media 102
11. Seven. Elite Politics and the ‘‘Missing Middle’’ 129
12. Appendix. On Data and Methodology 143
13. References 155
14. Index 173