Chapter 2. Mediality vs. materiality
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Janina Wildfeuer
Abstract
This contribution adds a multimodal perspective to the notions of medium and mediality in the context of media linguistics and critically reflects upon their conceptualisations as ‘technical infrastructures’ and/or ‘socially constituted semiotic procedures’. By critically assessing the different understandings of medium in media linguistics and multimodality research, it will point out advantages and disadvantages of each concept. In a second step, the definitions will be applied to practical examples of current media artifacts, i.e., a graphic novel and a digital learning environment. The application will demonstrate the need for a clear distinction between various levels of description for both semiotic modes as well as media.
Abstract
This contribution adds a multimodal perspective to the notions of medium and mediality in the context of media linguistics and critically reflects upon their conceptualisations as ‘technical infrastructures’ and/or ‘socially constituted semiotic procedures’. By critically assessing the different understandings of medium in media linguistics and multimodality research, it will point out advantages and disadvantages of each concept. In a second step, the definitions will be applied to practical examples of current media artifacts, i.e., a graphic novel and a digital learning environment. The application will demonstrate the need for a clear distinction between various levels of description for both semiotic modes as well as media.
Chapters in this book
- 日本言語政策学会 / Japan Association for Language Policy. 言語政策 / Language Policy 10. 2014 i
- Table of contents v
- Chapter 1. Introduction 1
-
Section 1. Digital environment procedures
- Chapter 2. Mediality vs. materiality 16
- Chapter 3. Format as the locus of negotiating media procedures 40
-
Section 2. Journalistic media procedures
- Chapter 4. “Do you have an idea what this clown is doing?” 68
- Chapter 5. Playing one’s part within a medial procedure 98
- Chapter 6. Media as cookie cutters 124
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Section 3. Embodied procedures
- Chapter 7. Media as processes of doing and perceiving 158
- Chapter 8. The choreography of multimedial procedures and multimodal languaging in French family dinners 188
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Section 4. Mixed media procedures
- Chapter 9. Handling signs medially 220
- Chapter 10. Digital play as procedures 246
-
Section 5. Commentary
- Chapter 11. Polymedia procedures 292
- 日本言語政策学会 / Japan Association for Language Policy. 言語政策 / Language Policy 10. 2014 307
Chapters in this book
- 日本言語政策学会 / Japan Association for Language Policy. 言語政策 / Language Policy 10. 2014 i
- Table of contents v
- Chapter 1. Introduction 1
-
Section 1. Digital environment procedures
- Chapter 2. Mediality vs. materiality 16
- Chapter 3. Format as the locus of negotiating media procedures 40
-
Section 2. Journalistic media procedures
- Chapter 4. “Do you have an idea what this clown is doing?” 68
- Chapter 5. Playing one’s part within a medial procedure 98
- Chapter 6. Media as cookie cutters 124
-
Section 3. Embodied procedures
- Chapter 7. Media as processes of doing and perceiving 158
- Chapter 8. The choreography of multimedial procedures and multimodal languaging in French family dinners 188
-
Section 4. Mixed media procedures
- Chapter 9. Handling signs medially 220
- Chapter 10. Digital play as procedures 246
-
Section 5. Commentary
- Chapter 11. Polymedia procedures 292
- 日本言語政策学会 / Japan Association for Language Policy. 言語政策 / Language Policy 10. 2014 307
