What I can (re)make out of it
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Elisabetta Adami
Abstract
The present paper examines patterns of relatedness in exchanges built by the video responses to one of YouTube “Most Responded” videos. The analysis shows the presence of a diversified range of patterns, as a result of the interactants’ creative use of the video response option, which affords text-production through copy-and-paste. The results trace a continuum from fully cohesive and coherent exchanges to exchanges presenting no clues of relatedness, with a great variation in-between the two poles. Videos often respond incoherently, disregarding the meaning, diverting from the topic or foregrounding a background element of the video they respond to. In other cases, responses are created through the reuse of previously made texts, so that their recontextualization reconfigures or scatters cohesive ties, producing a marked implicitness in the exchange. Interactants accept (and at times praise) incoherent and non-cohesive semiotic chains thus acknowledging and reinforcing emerging conventions in video-interaction. Interaction through videos seems driven by the participants’ interested reinterpretation, transformation, and recontextualization of texts, thus shaping distinctively the requirements for successful communication in the semiotic space.
Abstract
The present paper examines patterns of relatedness in exchanges built by the video responses to one of YouTube “Most Responded” videos. The analysis shows the presence of a diversified range of patterns, as a result of the interactants’ creative use of the video response option, which affords text-production through copy-and-paste. The results trace a continuum from fully cohesive and coherent exchanges to exchanges presenting no clues of relatedness, with a great variation in-between the two poles. Videos often respond incoherently, disregarding the meaning, diverting from the topic or foregrounding a background element of the video they respond to. In other cases, responses are created through the reuse of previously made texts, so that their recontextualization reconfigures or scatters cohesive ties, producing a marked implicitness in the exchange. Interactants accept (and at times praise) incoherent and non-cohesive semiotic chains thus acknowledging and reinforcing emerging conventions in video-interaction. Interaction through videos seems driven by the participants’ interested reinterpretation, transformation, and recontextualization of texts, thus shaping distinctively the requirements for successful communication in the semiotic space.
Chapters in this book
- Prelim pages i
- Table of contents v
- Researching interactional forms and participant structures in public and social media 1
-
Reconsidering participation frameworks
- Participation frameworks and participation in televised sitcom, candid camera and stand-up comedy 27
- Participation structures in Twitter interaction 49
- Participant roles and embedded interactions in online sports broadcasts 67
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Participation and interpersonal pragmatics
- Troubles talk, (dis)affiliation and the participation order in Taiwanese-Chinese online discussion boards 99
- Humour in microblogging 135
- Impoliteness in the service of verisimilitude in film interaction 157
- “That’s none of your business, Sy” 183
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Forms of participation
- A participation perspective on television evening news in the age of immediacy 211
- What I can (re)make out of it 233
- Enhancing citizen engagement 259
- Index 281
Chapters in this book
- Prelim pages i
- Table of contents v
- Researching interactional forms and participant structures in public and social media 1
-
Reconsidering participation frameworks
- Participation frameworks and participation in televised sitcom, candid camera and stand-up comedy 27
- Participation structures in Twitter interaction 49
- Participant roles and embedded interactions in online sports broadcasts 67
-
Participation and interpersonal pragmatics
- Troubles talk, (dis)affiliation and the participation order in Taiwanese-Chinese online discussion boards 99
- Humour in microblogging 135
- Impoliteness in the service of verisimilitude in film interaction 157
- “That’s none of your business, Sy” 183
-
Forms of participation
- A participation perspective on television evening news in the age of immediacy 211
- What I can (re)make out of it 233
- Enhancing citizen engagement 259
- Index 281
