10. Bang for the Buck

Chapters in this book

1. Frontmatter i
2. Contents v
3. Foreword ix
4. Acknowledgments xv
5. PART I. Sleight of Mind
6. 1. It’s a Mad, Mad World 3
7. 2. Silly Human Tricks (Decision Biases) 17
8. 3. Gamblers, Speculators, and Investors 28
9. 4. Mind Over Money 38
10. PART II. Blind Spots
11. 5. Need to Know? 49
12. 6. It’s the Simple Life for Me 59
13. 7. Thinking Small 69
14. 8. Bulls in the China Shop 86
15. PART III. Honest, Capable Fiduciaries
16. 9. Dare to Be Great! Or, Distinctive Character 99
17. 10. Bang for the Buck 106
18. 11. Do the Bad Guys Wear Black Hats? 120
19. 12. Shipping Bricks and Other Accounting Riddles 133
20. PART IV. Live Long and Prosper
21. 13. Is the End Near? 149
22. 14. Oil Gushers and Slicks 162
23. 15. Tech Stocks and Science Fiction 174
24. 16. How Much Debt Is Too Much? 190
25. PART V. What’s It Worth?
26. 17. Will the Lowest Be Raised Up? 203
27. 18. Which Earnings Number? 221
28. 19. The Art of Judging Value 233
29. 20. Double Bubble Trouble 248
30. 21. Two Paradigms 262
31. Index 277