21. Catalan in the Mass Media: The Rise of Stylebooks
-
Oriol Camps Giralt
Abstract
When Catalan gained access to audio-visual mass media in the 1980s/after the end of the Franco dictatorship, linguists working in the media were called on to play an advisory role and to provide explanations for their recommendations. This led to the emergence of stylebooks, addressing the need to adapt language to new communicative requirements that prescriptive guidelines did not yet foresee, which added to an atmosphere of tension between prescriptive guidelines and stylebooks. Stylebooks cover standard language, the appropriateness of language for communicative situations, registers, and the best way of connecting with an audience. Stylebooks provide their respective media with style recommendations, but with awareness that they also exert an influence on the standard language as a whole.
Abstract
When Catalan gained access to audio-visual mass media in the 1980s/after the end of the Franco dictatorship, linguists working in the media were called on to play an advisory role and to provide explanations for their recommendations. This led to the emergence of stylebooks, addressing the need to adapt language to new communicative requirements that prescriptive guidelines did not yet foresee, which added to an atmosphere of tension between prescriptive guidelines and stylebooks. Stylebooks cover standard language, the appropriateness of language for communicative situations, registers, and the best way of connecting with an audience. Stylebooks provide their respective media with style recommendations, but with awareness that they also exert an influence on the standard language as a whole.
Chapters in this book
- Frontmatter I
- Manuals of Romance Linguistics V
- Acknowledgements VII
- Table of Contents IX
- 0. Introduction 1
- 1. Languages, Cultures, Nations: A History of Europe 17
- 2. History of Catalan Linguistics 37
-
Language Description
- 3. Spelling 81
- 4. Phonology, Phonetics, Intonation 101
-
5. Morphosyntax
- 5.1 Word Classes, Inflectional Categories and Paradigms 129
- 5.2 The Simple Sentence 165
- 5.3 The Complex Sentence 211
- 5.4 Modality and Information Structure: Focus, Dislocation, Interrogative and Exclamatory Sentences 247
- 5.5 Lexicalized Syntax: Phraseology 271
- 6. Pragmatics and Text Linguistics 287
-
7. Lexicon
- 7.1 General Lexicon 311
- 7.2 Word-Formation 351
-
8. Variation and Varieties
- 8.1 Dialects 371
- 8.2 Social and Functional Variation in Catalan 397
- 9. Language Corpora 421
-
Language History
- 10. Early Medieval Catalan 437
- 11. The Growth and Expansion of Catalan (1213–1516) 471
- 12. The Origins of Modern Catalan: Cultural and Linguistic Evolution 485
- 13. Renaixença 497
-
14. Towards Language Institutionalization
- 14.1 The Language Reform, the Institut d’Estudis Catalans and the Work of Pompeu Fabra 517
- 14.2 From Pompeu Fabra to the Present Day: Language Change, Hindrance to Corpus and Status Planning 545
- 15 .Onomastics: Personal Names and Place Names 561
- 16. Translation 581
-
Catalan Today
- 17. Languages in Contact: A Sociocultural Approach 597
- 18. Language Demography 629
- 19. Language Law and Language Policies 649
- 20. Teaching and Learning of Catalan 669
- 21. Catalan in the Mass Media: The Rise of Stylebooks 683
- 22. Terminology and Neology 693
- 23. Language Ideologies in Society 709
- 24. Migration in Catalonia: Language and Diversity in the Global Era 723
- 25. Catalan Worldwide 739
- List of Contributors 751
- Index 755
Chapters in this book
- Frontmatter I
- Manuals of Romance Linguistics V
- Acknowledgements VII
- Table of Contents IX
- 0. Introduction 1
- 1. Languages, Cultures, Nations: A History of Europe 17
- 2. History of Catalan Linguistics 37
-
Language Description
- 3. Spelling 81
- 4. Phonology, Phonetics, Intonation 101
-
5. Morphosyntax
- 5.1 Word Classes, Inflectional Categories and Paradigms 129
- 5.2 The Simple Sentence 165
- 5.3 The Complex Sentence 211
- 5.4 Modality and Information Structure: Focus, Dislocation, Interrogative and Exclamatory Sentences 247
- 5.5 Lexicalized Syntax: Phraseology 271
- 6. Pragmatics and Text Linguistics 287
-
7. Lexicon
- 7.1 General Lexicon 311
- 7.2 Word-Formation 351
-
8. Variation and Varieties
- 8.1 Dialects 371
- 8.2 Social and Functional Variation in Catalan 397
- 9. Language Corpora 421
-
Language History
- 10. Early Medieval Catalan 437
- 11. The Growth and Expansion of Catalan (1213–1516) 471
- 12. The Origins of Modern Catalan: Cultural and Linguistic Evolution 485
- 13. Renaixença 497
-
14. Towards Language Institutionalization
- 14.1 The Language Reform, the Institut d’Estudis Catalans and the Work of Pompeu Fabra 517
- 14.2 From Pompeu Fabra to the Present Day: Language Change, Hindrance to Corpus and Status Planning 545
- 15 .Onomastics: Personal Names and Place Names 561
- 16. Translation 581
-
Catalan Today
- 17. Languages in Contact: A Sociocultural Approach 597
- 18. Language Demography 629
- 19. Language Law and Language Policies 649
- 20. Teaching and Learning of Catalan 669
- 21. Catalan in the Mass Media: The Rise of Stylebooks 683
- 22. Terminology and Neology 693
- 23. Language Ideologies in Society 709
- 24. Migration in Catalonia: Language and Diversity in the Global Era 723
- 25. Catalan Worldwide 739
- List of Contributors 751
- Index 755