Contents

Chapters in this book

1. Frontmatter i
2. Contents vii
3. Acknowledgments ix
4. 1. Asia- as-Technê 1
5. 2. The Teahouse of the American Book Boston Bindings and Asia- as-Technê, 1890– 1920 13
6. 3. Mastering the Machine Technology and the Racial Logic of Jack London’s Asia 45
7. 4. Machine/Art Ernest Fenollosa, Ezra Pound, and the Chinese Written Character 86
8. 5. The Technê Whim Lin Yutang and the Invention of the Chinese Typewriter 129
9. 6. The Chinese Parrot Technê- Pop Culture and the Oriental Detective Genre 149
10. 7. Technê- Zen and the Spiritual Quality of Global Capitalism 174
11. 8. The Meeting of East and West 199
12. A. Appendix Japanese Edition Books Published in the 1890s 219
13. B. Appendix Chronology of Futurism/Vorticism in London, 1913– 1915 222
14. C. Appendix Ezra Pound 1910– 1912 vs. Ezra Pound 1914– 1915 224
15. D. Appendix Total Quality Management and Pirsig’s Zen and the Art of Motorcycle Maintenance 225
16. E. Appendix Zen and Management/Corporation Studies 227
17. F. Appendix “Zen and the Art of” in Contemporary Discourse 229
18. Notes 239
19. Index 311