@inbook{TomsHardieRoss+2024+xiv+xxvii,
url = {https://doi.org/10.9783/9781613631836-002},
title = {Preface: You Must Read This Before Entering the Time Capsule},
booktitle = {The Customer Centricity Ebook Collection (3 Books)},
booktitle = {Customer Centricity, The Customer Centricity Playbook, and The Customer-Base Audit},
author = {Sarah E.VE Toms and Bruce G. S. Hardie and Michael Ross},
publisher = {University of Pennsylvania Press},
address = {Philadelphia},
pages = {xiv--xxvii},
doi = {doi:10.9783/9781613631836-002},
isbn = {9781613631836},
year = {2024},
lastchecked = {2026-05-03}
}