@inbook{GordonHowell+1959+VII+XII,
url = {https://doi.org/10.7312/gord91408-002},
title = {Preface},
booktitle = {Higher Education for Business},
author = {Robert Aaron Gordon and James Edwin Howell},
publisher = {Columbia University Press},
address = {New York Chichester, West Sussex},
pages = {VII--XII},
doi = {doi:10.7312/gord91408-002},
isbn = {9780231883597},
year = {1959},
lastchecked = {2026-05-06}
}