@inbook{+1946+67+88,
url = {https://doi.org/10.4159/harvard.9780674188938.c7},
title = {CHAPTER IV. Attitudes and Media Practices of Large Companies Using Nonselected Distribution},
booktitle = {National Advertising in Newspapers},
publisher = {Harvard University Press},
address = {Cambridge, MA and London, England},
pages = {67--88},
doi = {doi:10.4159/harvard.9780674188938.c7},
isbn = {9780674188938},
year = {1946},
lastchecked = {2026-05-11}
}