Economics of Private Labels: A Survey of Literature
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Fabian Bergès-Sennou
, Philippe Bontems and Vincent Réquillart
This paper is a survey of the recent literature devoted to the economics of private labels. After providing some statistics about the development of private labels for different products in different OECD countries, the survey outlines what the literature says about the factors that favor the development of private labels, the reasons retailers introduce private labels, and the consequences of their development for the relationship between manufacturers and retailers. Issues that are less frequently addressed in the literature are also highlighted. The survey closes with discussing the impact of the development of private labels on welfare.
©2011 Walter de Gruyter GmbH & Co. KG, Berlin/Boston
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- Delineating the Relevant U.S. Sweetener Markets
- Risk and Transactions Cost in Contracting: Results from a Choice-Based Experiment
- Economics of Private Labels: A Survey of Literature
- Promotion Carryover as a Missing-Data Problem
- Consumers' Responses to Front vs. Back Package GM Labels in Japan
- Strategic Public Policy Toward Agricultural Biotechnology with Externalities in Developing Countries
- Market Segmentation via Mixed Logit: Extra-Virgin Olive Oil in Urban Italy
- Proving Anti-Competitive Conduct in the U.S. Courtroom: The Plaintiff's Argument in Pickett v Tyson Fresh Meats, Inc.
- Market Conduct in the U.S. Ready-to-Eat Cereal Industry
- Revisiting the Price Effects of Rising Concentration in U.S. Food Manufacturing
- Proving Anti-Competitive Conduct in the U.S. Courtroom: The Plaintiff's Argument in Pickett v. Tyson Fresh Meats, Inc.: Comment
- Proving Anti-Competitive Conduct in the U.S. Courtroom: The Plaintiffs' Argument in Pickett v. Tyson Fresh Meats, Inc.: Response to Comment
Articles in the same Issue
- Article
- Delineating the Relevant U.S. Sweetener Markets
- Risk and Transactions Cost in Contracting: Results from a Choice-Based Experiment
- Economics of Private Labels: A Survey of Literature
- Promotion Carryover as a Missing-Data Problem
- Consumers' Responses to Front vs. Back Package GM Labels in Japan
- Strategic Public Policy Toward Agricultural Biotechnology with Externalities in Developing Countries
- Market Segmentation via Mixed Logit: Extra-Virgin Olive Oil in Urban Italy
- Proving Anti-Competitive Conduct in the U.S. Courtroom: The Plaintiff's Argument in Pickett v Tyson Fresh Meats, Inc.
- Market Conduct in the U.S. Ready-to-Eat Cereal Industry
- Revisiting the Price Effects of Rising Concentration in U.S. Food Manufacturing
- Proving Anti-Competitive Conduct in the U.S. Courtroom: The Plaintiff's Argument in Pickett v. Tyson Fresh Meats, Inc.: Comment
- Proving Anti-Competitive Conduct in the U.S. Courtroom: The Plaintiffs' Argument in Pickett v. Tyson Fresh Meats, Inc.: Response to Comment