Chapter 6. The Oyaji Gets a Makeover: Guides for Japanese Salarymen in the New Millennium

Chapters in this book

1. Frontmatter i
2. Contents ix
3. List of Illustrations xi
4. Acknowledgments xiii
5. Manners and Mischief: Introduction 1
6. Chapter 1. Genji Guides, or Minding Murasaki 29
7. Chapter 2. Box-Lunch Etiquette: Conduct Guides and Kabuki Onnagata 48
8. Chapter 3. The Perfect Woman: Geisha, Etiquette, and the World of Japanese Traditional Arts 67
9. Chapter 4. Mortification, Mockery, and Dissembling: Western Adventures in Japanese Etiquette 80
10. Chapter 5. A Dinner Party Is Not a Revolution: Space, Gender, and Hierarchy in Meiji Japan 95
11. Chapter 6. The Oyaji Gets a Makeover: Guides for Japanese Salarymen in the New Millennium 114
12. Chapter 7. The Dignified Woman Who Loves to Be “Lovable” 136
13. Chapter 8. Making and Marketing Mothers: Guides to Pregnancy in Modern Japan 156
14. Chapter 9. When Manners Are Not Enough: The Newspaper Advice Column and the “Etiquette” of Cultural Ideology in Contemporary Japan 178
15. Chapter 10. A Community of Manners: Advice Columns in Lesbian and Gay Magazines in Japan 196
16. Chapter 11. Behavior That Offends: Comics and Other Images of Incivility 219
17. Bibliography 251
18. Contributors 269
19. Index 273