%0 Journal Article
%U https://doi.org/10.1515/omgc-2023-0038
%T Differences in perceived influencer authenticity: a comparison of Gen Z and Millennials’ definitions of influencer authenticity during the de-influencer movement
%B 
%A Mara F. Singer
%A Chaz L. Callendar
%A Xiao Ma
%A Samuel M. Tham
%D 2023
%J Online Media and Global Communication
%V 2
%N 3
%P 351-378
%R doi:10.1515/omgc-2023-0038
%[ 2026-05-02