Commentary: On affect and race under capitalism
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Adrienne Lo
Abstract
This brief commentary considers how the papers in the special issue on “Reconstituting Selves and Others: Racialization, Voicing, and Resemiotization in Raciolinguistic Perspective” address issues of affect, race, and commodification under capitalism. It discusses how the affect of racialized others gets tamed, commodified, and redirected in new media sites and it highlights the different types of affect that have drawn researchers’ attention.
Author’s note: This work was supported by the Canada Foundation for Innovation (#37510) and the Core University Program for Korean Studies through the Ministry of Education of the Republic of Korea and Korean Studies Promotion Service of the Academy of Korean Studies (AKS-2018-OLU-2250001).
[Correction added after online publication 11 September 2020: The author’s note “This work was supported by the Canada Foundation for Innovation (#37510) and the Core University Program for Korean Studies through the Ministry of Education of the Republic of Korea and Korean Studies Promotion Service of the Academy of Korean Studies (AKS-2018-OLU-2250001).” was added]
References
Ahmed, Sara. 2010. The promise of happiness. Durham: Duke University Press.10.1515/9780822392781Search in Google Scholar
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McElhinny, Bonnie. 2010. The audacity of affect: Gender, race and history in linguistic accounts of legitimacy and belonging. Annual Review of Anthropology 39(1): 309–328.10.1146/annurev-anthro-091908-164358Search in Google Scholar
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© 2020 Walter de Gruyter GmbH, Berlin/Boston
Articles in the same Issue
- Frontmatter
- Racialization and the national body: (Re)defining selves and others in changing contexts of liberal democratic governance
- “#JeSuisSirCornflakes”: Racialization and resemiotization in French nationalist Twitter
- “They are just a danger”: Racialized ideologies in Northern Italy and the Philippines
- Talking “like a race”: Gender, authority, and articulate speech in African American students’ marking speech acts
- Racialization and gender in Tumblr: Beyoncé as a raciolinguistic semiotic resource
- Producing white comfort through “corporate cool”: Linguistic appropriation, social media, and @BrandsSayingBae
- Commentary
- Commentary: On affect and race under capitalism
- Book Review
- Looking like a language, sounding like a race: Raciolinguistic ideologies and the learning of latinidad
Articles in the same Issue
- Frontmatter
- Racialization and the national body: (Re)defining selves and others in changing contexts of liberal democratic governance
- “#JeSuisSirCornflakes”: Racialization and resemiotization in French nationalist Twitter
- “They are just a danger”: Racialized ideologies in Northern Italy and the Philippines
- Talking “like a race”: Gender, authority, and articulate speech in African American students’ marking speech acts
- Racialization and gender in Tumblr: Beyoncé as a raciolinguistic semiotic resource
- Producing white comfort through “corporate cool”: Linguistic appropriation, social media, and @BrandsSayingBae
- Commentary
- Commentary: On affect and race under capitalism
- Book Review
- Looking like a language, sounding like a race: Raciolinguistic ideologies and the learning of latinidad
