Intense media coverage
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Roel Puijk
Abstract
In an increasingly fragmented media environment, some issues stand out and generate huge publicity for a limited period of time. Using Scannell's categories, event and happening, the article analyses two cases – the 1994 Olympic Winter Games and the death of Princess Diana. It is argued that they, in order to account for audience involvement and the complexity of meanings, should be analyzed in relation to the discourses and narrative developments across different media that embed the main, televised, moments. It is also argued that today's proliferation of media channels and the presence of new media can contribute to increasing attention and involvement of the audience. Ceremonial media events that previously dominated have moved in two directions: integrative, entertainment oriented events organized by the media and disaster events.
© Walter de Gruyter
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- Intense media coverage
- Media events and European visions: Czech Republic in the 2007 Eurovision Song Contest
- Gender and interface agents in the on-line news
- Internet adoption in the newsroom: Journalists' use of the Internet explained by attitudes and perceived functions
- Sexual attitudes and erotophobia and the recall of sexual content on television
- The analog switch-off in a cable dominated television landscape. Implications for the transition to digital television in Flanders
- Adler, R. B. and Rodman, G. R. (2009). Understanding human communication (10th ed.). New York: Oxford University Press
- Contributors
Articles in the same Issue
- Intense media coverage
- Media events and European visions: Czech Republic in the 2007 Eurovision Song Contest
- Gender and interface agents in the on-line news
- Internet adoption in the newsroom: Journalists' use of the Internet explained by attitudes and perceived functions
- Sexual attitudes and erotophobia and the recall of sexual content on television
- The analog switch-off in a cable dominated television landscape. Implications for the transition to digital television in Flanders
- Adler, R. B. and Rodman, G. R. (2009). Understanding human communication (10th ed.). New York: Oxford University Press
- Contributors
