12. Market Information

Chapters in this book

1. Frontmatter enI
2. Contents V
3. Introduction VII
4. 1. Introduction to Business Information 1
5. 2. Introduction to Business Information Sources 9
6. 3. Business Information Libraries, Information Services, and Support Organizations 24
7. 4. Establishing and Managing a Business Information Centre 39
8. 5. Outsourcing the information service: when, why, and how? 56
9. 6. Training and Professional Development for Business Information Staff 64
10. 7. Recruitment Agencies and Services 76
11. 8. Monitoring and Researching the Business Information Market 85
12. 9. General Sources of Electronic Business Information 94
13. 10. Company Information and Industry Directories 106
14. 11. Government and Legal Information 121
15. 12. Market Information 138
16. 13. Patent Information 160
17. 14. HR Information 167
18. Case Study 1: Bournemouth University, Poole, UK 180
19. Case Study 2: Institute of Petroleum, London, UK 188
20. Case Study 3: Advent International PLC, London, UK 192
21. Case Study 4: IPC Media Ltd, London, UK 196
22. Case Study 5: SVP, London, UK 200
23. Case Study 6: AIG, London, UK 203
24. Case Study 7: University of Warwick Library, Coventry, UK 209
25. Backmatter 214