Book
Licensed
Unlicensed
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Marketingforschung
-
Carsten Baumgarth
and Michael Bernecker
Language:
German
Published/Copyright:
1999
About this book
Zentrales Thema für das Prüfungsfach Marketing: Es wird gut verständlich und unter dem Aspekt Wissenreproduktion aufbereitet dargestellt. Ausdem Inhalt: Grundlagen der Marketingforschung. Definition. Design. Datengewinnung. Datenanalyse. Dokumentation.
Topics
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Publicly Available Download PDF |
I |
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V |
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Publicly Available Download PDF |
VII |
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Requires Authentication Unlicensed Licensed |
1 |
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Requires Authentication Unlicensed Licensed |
19 |
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Requires Authentication Unlicensed Licensed |
27 |
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Requires Authentication Unlicensed Licensed |
51 |
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97 |
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131 |
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137 |
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141 |
Publishing information
Pages and Images/Illustrations in book
eBook published on:
July 12, 2018
eBook ISBN:
9783486799781
Hardcover published on:
September 22, 1999
Hardcover ISBN:
9783486250428
Edition:
Reprint 2018
Pages and Images/Illustrations in book
Front matter:
9
Main content:
144
Other:
Zahlr. Abb.
Keywords for this book
Marketingforschung
Safety & product resources
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Manufacturer information:
Walter de Gruyter GmbH
Genthiner Straße 13
10785 Berlin
productsafety@degruyterbrill.com