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book: Geschichtspolitik als Unternehmenskommunikation
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Geschichtspolitik als Unternehmenskommunikation

Krupp im 20. Jahrhundert
  • Eva-Maria Roelevink
Language: German
Published/Copyright: 2023
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About this book

There is hardly any other German company that was so polarizing in the twentieth century as Krupp. Publicly, "Krupp haters" and "Krupp fans" exchanged high-profile punches. Roelevink delves into this conflict, inquiring into the history policy of the company and showing to what extent and in what way Krupp was actively involved in the public negotiation of its own image.

Author / Editor information

Eva-Maria Roelevink, Johannes Gutenberg University, Mainz, Germany.

Topics

Publishing information
Pages and Images/Illustrations in book
eBook published on:
June 6, 2023
eBook ISBN:
9783111207193
Hardcover published on:
June 6, 2023
Hardcover ISBN:
9783111205588
Pages and Images/Illustrations in book
Front matter:
6
Main content:
378
Coloured Illustrations:
1
Tables:
1
https://doi.org/10.1515/9783111207193
eBook ISBN: 9783111207193
Hardcover ISBN: 9783111205588
Keywords for this book
Friedrich Krupp (company); corporate history; corporate communication; National Socialism; public relations
Audience(s) for this book
Scholars in the fields of history, literary studies, economics; journalists; interested members of the public
Creative Commons
BY-NC-ND 4.0
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