Chapter 4. Visual manifestations of institutional multilingualism: Diversity management on corporate websites

Patchareerat Yanaprasart

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Chapter 4. Visual manifestations of institutional multilingualism

Diversity management on corporate websites

Patchareerat Yanaprasart

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John Benjamins Publishing Company

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This chapter is in the book Managing Plurilingual and Intercultural Practices in the Workplace

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Yanaprasart, Patchareerat. "Chapter 4. Visual manifestations of institutional multilingualism: Diversity management on corporate websites". Managing Plurilingual and Intercultural Practices in the Workplace: The case of multilingual Switzerland, edited by Georges Lüdi, Katharina Höchle Meier and Patchareerat Yanaprasart, John Benjamins Publishing Company, 2016, pp. 153-186. https://doi.org/10.1075/mdm.4.04yan

Yanaprasart, P. (2016). Chapter 4. Visual manifestations of institutional multilingualism: Diversity management on corporate websites. In G. Lüdi, K. Höchle Meier & P. Yanaprasart (Ed.), Managing Plurilingual and Intercultural Practices in the Workplace: The case of multilingual Switzerland (pp. 153-186). John Benjamins Publishing Company. https://doi.org/10.1075/mdm.4.04yan

Yanaprasart, P. 2016. Chapter 4. Visual manifestations of institutional multilingualism: Diversity management on corporate websites. In: Lüdi, G., Höchle Meier, K. and Yanaprasart, P. ed. Managing Plurilingual and Intercultural Practices in the Workplace: The case of multilingual Switzerland. John Benjamins Publishing Company, pp. 153-186. https://doi.org/10.1075/mdm.4.04yan

Yanaprasart, Patchareerat. "Chapter 4. Visual manifestations of institutional multilingualism: Diversity management on corporate websites" In Managing Plurilingual and Intercultural Practices in the Workplace: The case of multilingual Switzerland edited by Georges Lüdi, Katharina Höchle Meier and Patchareerat Yanaprasart, 153-186. John Benjamins Publishing Company, 2016. https://doi.org/10.1075/mdm.4.04yan

Yanaprasart P. Chapter 4. Visual manifestations of institutional multilingualism: Diversity management on corporate websites. In: Lüdi G, Höchle Meier K, Yanaprasart P (ed.) Managing Plurilingual and Intercultural Practices in the Workplace: The case of multilingual Switzerland. John Benjamins Publishing Company; 2016. p.153-186. https://doi.org/10.1075/mdm.4.04yan

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Chapters in this book

Prelim pages i
Table of contents v
Preface vii
Chapter 1. Introduction 1
Chapter 2. Power in the Implementation of Plurilingual Repertoires 29
Chapter 3. From language regimes to multilingual practices in different settings 69
Chapter 4. Visual manifestations of institutional multilingualism 153
Chapter 5. The challenge of the management of diversity 187
Chapter 6. The perspective of professional training 235
Chapter 7. Conclusions 313
References 325
Transcription conventions 361
Author Index 363
Subject Index 369

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https://doi.org/10.1075/mdm.4.04yan

Chapters in this book

Prelim pages i
Table of contents v
Preface vii
Chapter 1. Introduction 1
Chapter 2. Power in the Implementation of Plurilingual Repertoires 29
Chapter 3. From language regimes to multilingual practices in different settings 69
Chapter 4. Visual manifestations of institutional multilingualism 153
Chapter 5. The challenge of the management of diversity 187
Chapter 6. The perspective of professional training 235
Chapter 7. Conclusions 313
References 325
Transcription conventions 361
Author Index 363
Subject Index 369

Chapter 4. Visual manifestations of institutional multilingualism

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Chapters in this book

Chapters in this book

Chapters in this book